Kimberly Pedego

Hey California small businesses! We know you hustle hard, and your digital marketing campaigns are key to finding new customers and growing revenue. But guess what? The California legislature is messing with your money. They're trying to pass a new law – SB 1327 – that'll jack up the cost of digital advertising by 7%! That's right, 7% more expensive! This tax is supposed to target the big tech guys like Facebook, Google, and TikTok, but guess who really ends up paying? You guessed it – small businesses like yours! You're already facing enough competition from those big brands with their massive budgets. You don't need lawmakers making it even harder. Tell your legislators to oppose SB 1327 and stop this tax madness before it hits your bottom line. Click below to sign the letter and protect your marketing budget! Your voice matters – let's show them we won't take this lying down. #nonewtax #digitalmarketing https://lnkd.in/gZBGUeKC

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Need to reach the right people in the Santa Monica and Los Angeles area? Our Google Ads, Facebook Ads, and retargeting services can help! We'll create targeted ad campaigns that drive qualified leads to your business and maximize your ROI. Stop wasting ad spend and see actual results – let's chat about how to grow your business online! #DriveTrafficMedia #digitalmarketingagencylosangeles #SantaMonicaseocompany #socialmediaLosAngeles #SEOLosAngeles #webdesignlosangeles #PPC #emailmarketing #Adwords #contentcreation #SEO #branding

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The good news is we've been making incremental gains in email innovation in the last few years. The bad news is we could, and should be doing so much more. In my most recent article on MarTech, I discuss why and how we should do this. Here's the link: https://bit.ly/3W25RbG #emailstrategy

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Unlock the power of visibility with San Jose's premier Search Engine Optimization services. Elevate your website's ranking and seize the spotlight in the digital realm. Let's journey together towards online success! #SEO #SanJose #DigitalMarketing

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Now trending in #marketing: Top 🔝 brands are recognizing the benefits of creating their own #IdentityGraphs to curate #CustomAudiences and quickly tailor data-driven marketing campaigns to their specific needs. 💨📈 #PerformanceMarketing https://lnkd.in/g92mkJFX

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Tone and messaging add a lot of nuance to "creative". They say the things a logo, color palette, and layout can’t. #BBACreative wearebast.com https://loom.ly/t7tZOZk

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ICYMI, here's the webinar replay from last week where I show how to get your practice ranked in the top three of Google Maps! Remember, 44% of clicks on the homepage of Google now comes from Google Maps. Don't miss out on that organic opportunity to land new patients! #plasticsurgery #cosmeticsurgery #medspa #aestheticmarketing #aestheticpractice #dermatology

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In-person, Virtual, and Hybrid are soaring as humans want true connection and a "you had to be there' moment. Here's a recent article on how brand experience continues to be THE differentiator.

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How fun! I joined the Remarkable podcast to talk about books, B2B marketing, and leadership lessons from one of my favorite genre-crossing masterworks: The Terror, by Dan Simmons. We talked about big themes, including: -The need for resilience in the face of hardship (Startups and surviving the adverse interest rate environment) -The world is indifferent (No one cares about your new product feature. Now what?) -Big ideas are great, but a persuasive argument often wins (Invest in your soft skills to develop your career) Check it out!

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Loved jumping back into doing public speaking. Although admittedly, not everything went to plan. The format for this event was to discuss a topic (in my case - the future of B2B marketing in AI) and then provide a live demo. First part, nailed. Then got to the live demo and a very edge-case ( I swear, first time this has happened) bug crashed the demo. 🤦‍♂️ Heart rate sky-rocketed. Talk-track obliterated. Had an immediate desire to stand up and walk to the nearest exit. But within seconds (felt like hours) I cracked a joke, restarted the demo, and pontificated on...well I don't remember exactly. At the end of it, still had a very engaged Q&A and had multiple audience members come up and ask for advice. Curious if anyone has experienced a similar public speaking moment? Any other useful tactics for pivoting when an external element disrupts your flow on stage?

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There are three areas that we want to better understand at nCountR: 1 - transparency. Do walled gardens work for the overall community? Should the in-store evolution learn from past challenges? 2 - depth. Without enough screens, do you really influence decisions? But what is “enough”? 3 - cost. If digital signage and advanced technology were cheap, would it be everywhere? Learn more about these areas: https://lnkd.in/dm29QSzg #instore #ncountr #retailmedianetworks #dooh

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🚗✨ Check out the amazing results from our recent Facebook ads campaign for our car wash business in sunny San Diego!    🚀 We're thrilled to report that we achieved an incredible cost per lead of only $0.29, meaning each click can potentially turn into a customer. If you want to drive traffic, expand your customer base, and maximize your ROI, Facebook ads could be a game-changer for your business.    💪Are you ready to see your business shine like never before? Do you want to effortlessly turn clicks into loyal customers?   👉Let's get in touch and discuss how we can help your car wash business achieve similar success. Don't miss out on the opportunity to elevate your marketing strategy!   ⭕Whatsapp: +8801793616949 ⭕Email: anikray949@gmail.com ⭕Instagram: https://lnkd.in/gX7iQSiT #DigitalMarketing #FacebookAds #LeadGeneration #CarWashBusiness #SanDiego #MarketingSuccess #BusinessGrowth #CustomerAcquisition

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Forester’s Amy Hayes shares how younger buyers are changing the face of B2B buying at #B2BSummit. They favor a balanced approach to value that includes financial and other sustainability/DEI/CSR benefits. They engage in more participatory decision-making, seek a common co-created cause with vendors, and expect seamless buying through self-service. They are not just a group of buyers now, but the majority.

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...the leading online graphic design platform, recently announced a suite of new features and integrations designed to revolutionize the way businesses and creatives work. In addition to a wide range of product updates, Canva’s California event also showcased an Amazon Ads/Canva collaboration for the first time. While still in beta, the integration points to a range of innovative features and AI-powered capabilities referred to as Canva Connect. What do you think... Should we - as Amazon Sellers - rely on Canva to help rank our listings? Risky? Or is there a better way? Here’s what you need to know: https://lnkd.in/g93X_ydZ

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