Technologies > Advertising Networks > Market Share Trend > Quarterly Market share quarterly trends for advertising networksThis report shows the market share trends for the top advertising networks since July 2021. | 2021
1 Jul | 2021
1 Oct | 2022
1 Jan | 2022
1 Apr | 2022
1 Jul | 2022
1 Oct | 2023
1 Jan | 2023
1 Apr | 2023
1 Jul | 2023
1 Oct | 2024
1 Jan | 2024
1 Apr | 2024
1 Jul | 2024
10 Jul | | Google Ads | 97.9% | 98.2% | 98.3% | 98.4% | 98.4% | 98.5% | 98.6% | 98.7% | 98.8% | 98.9% | 99.0% | 99.1% | 99.1% | 99.1% |
|---|
| Amazon Associates | 2.1% | 2.2% | 2.1% | 2.1% | 2.3% | 2.4% | 2.4% | 2.3% | 2.2% | 2.1% | 2.1% | 1.9% | 1.8% | 1.8% |
|---|
| AdRoll | 1.3% | 1.2% | 1.3% | 1.2% | 1.1% | 1.1% | 1.0% | 0.9% | 0.8% | 0.7% | 0.6% | 0.6% | 0.6% | 0.6% |
|---|
| Xandr | 0.7% | 0.7% | 0.8% | 0.7% | 0.8% | 0.9% | 1.2% | 0.9% | 0.7% | 0.7% | 0.7% | 0.6% | 0.6% | 0.6% |
|---|
| OpenX | 0.5% | 0.5% | 0.5% | 0.4% | 0.4% | 0.5% | 0.7% | 0.7% | 0.6% | 0.5% | 0.5% | 0.4% | 0.3% | 0.3% |
|---|
| Equativ | 0.2% | 0.2% | 0.2% | 0.1% | 0.2% | 0.4% | 0.6% | 0.5% | 0.4% | 0.4% | 0.3% | 0.2% | 0.3% | 0.3% |
|---|
| Yahoo Advertising | 0.4% | 0.4% | 0.4% | 0.4% | 0.4% | 0.4% | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.2% | 0.2% | 0.2% |
|---|
| Awin | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.2% | 0.2% | 0.2% |
|---|
| Yandex.Direct | 0.9% | 0.8% | 0.6% | 0.5% | 0.5% | 0.5% | 0.4% | 0.4% | 0.3% | 0.3% | 0.3% | 0.2% | 0.2% | 0.2% |
|---|
| CJ Affiliate | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.3% | 0.2% | 0.2% | 0.2% | 0.2% | 0.2% | 0.2% | 0.2% | 0.2% |
|---|
| Index Exchange | 0.1% | 0.1% | 0.1% | 0.1% | 0.1% | 0.2% | 0.4% | 0.4% | 0.3% | 0.3% | 0.2% | 0.2% | 0.2% | 0.2% |
|---|
| PubMatic | 0.1% | 0.1% | 0.2% | 0.2% | 0.2% | 0.3% | 0.4% | 0.4% | 0.3% | 0.4% | 0.3% | 0.1% | 0.1% | 0.2% |
|---|
The diagram shows only advertising networks with more than 1% market share.
 | Find more details in our extensive advertising networks market reports. Learn more
|
Share this page | 
LinkedIn
Twitter
Mastodon
Bluesky