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Earley & Associates, Inc. | Classification: PUBLIC USE
Copyright © 2013 Earley & Associates, Inc. All Rights Reserved.
www.earley.com
Enterprise Information Architecture
A Foundation for Portals, Knowledge Management,
Business Intelligence, and Process Integration
Seth Earley
CEO
Earley & Associates, Inc.
follow me @sethearley
2
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
Enterprise
Information Architecture
Enterprise Taxonomy
Metadata Structures
• Search
• Content Management
• Knowledge Management
• Findability
What are we talking about?
3
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Good news: Challenges are surmountable
4
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5
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Silos are normal
6
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7
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8
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9
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It is the nature of the beast
10
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• New applications
• New solutions emerge to solve
problems
• Enterprise can’t keep up
• Disconnected
11
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• Build a foundation
• Better integrate
your environment
• More agile
ecosystem
12
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Not a DATA problem
13
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
• Information frameworks &
structures
• Foundation for new apps
• Help information flow more quickly
throughout the enterprise
14
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
Enterprise architecture
“A comprehensive framework used to manage
and align an organization's Information Technology
(IT) assets, people, operations, and projects with its
operational characteristics. In other words, the
enterprise architecture defines how information and
technology will support the business operations and
provide benefit for the business.”
The National Institutes of Health http://enterprisearchitecture.nih.gov/About/What/
15
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
Managing and aligning
• Assets
• People
• Operations
16
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Enterprise Information
Architecture Initiatives Require a
Core Foundation in Information
Architecture in Order to Achieve
Long Term Success
17
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
Search,
Collaboration
& Portals
Digital Asset
Management
Workflow
Management
Knowledge
Management
Rights
Management
Content
Management
Product
Information
Management
Multi-Channel
Commerce
Creating Digital Experience through Usability-Driven Design
Enterprise Information Architecture & Taxonomy
Organizing principles Metadata structuresTerminology
18
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
The Environment | Complex and Heterogeneous
Search/Tagging/Taxonomy Integration Framework
Data Sources
Access Mechanisms
BI Integration
Auto categorization/
Clustering
Entity
Extraction
Faceted
Search
Semantic
Search
Business Intelligence
Customer Relationship Mgt
Document repositories
Custom databases and applications
Intranets/web pages
Product Lifecycle Management
Digital Asset Management
Data Warehouses
Messaging
ERP Systems
Ontology Navigation
19
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
When do you need Enterprise
Information Architecture?
Structured Projects Unstructured Projects
20
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
Information Architecture gives us consistent
naming across applications for:
• Locating information
• Roll ups
• Colsolidation
• Comparisons
• Unification
• Eliminate
redundancy,
ambiguity
Structured Data
Want a single source of truth?
Eliminate redundancy.
22
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
Unstructured Systems
Information Architecture
provides a consistent way of
looking at content processes
for:
• Enterprise Content
Management
• Social Media
• Knowledge Management
• Portals
• Search Based Applications
23
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Consistancy across
structured and unstructured
data sources makes it
possible to drive a UNIFIED
way of looking at
information
24
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“In order to leverage the value of
managing and organizing terminology
make it part of change processes and
project onboarding.”
25
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
1. Make the business case
2. Align initiatives with goals of the
business
3. Justify them from a cost/benefit
perspective
How do you make it work?
26
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
Founded – 1994 Headquarters – Boston, MA
What we do – Help organizations make information more findable, valuable and
usable through taxonomy, metadata, information architecture
Our core team – Information and system architects, library scientists, process
improvement consultants, project managers and other information management
specialists
Our services – Taxonomy, Metadata, Information Strategy and Architecture,
Search Strategy and Implementation, Enterprise Content Management, Digital
Asset Management
Our unique solutions –
Earley & Associates Overview
 Knowledge Management with Enterprise Search & Findability
 Dynamic Content & Digital Asset Strategies with Content Choreography
 Product Information Architecture with Multi-Channel Product Agility
27
Copyright © 2013 Earley & Associates, Inc. | www.earley.com
Want to learn more?
Seth Earley
CEO
Earley & Associates
seth@earley.com
781-820-8080

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Seth Earley Talks About Enterprise Information Architecture

  • 1. Earley & Associates, Inc. | Classification: PUBLIC USE Copyright © 2013 Earley & Associates, Inc. All Rights Reserved. www.earley.com Enterprise Information Architecture A Foundation for Portals, Knowledge Management, Business Intelligence, and Process Integration Seth Earley CEO Earley & Associates, Inc. follow me @sethearley
  • 2. 2 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Enterprise Information Architecture Enterprise Taxonomy Metadata Structures • Search • Content Management • Knowledge Management • Findability What are we talking about?
  • 3. 3 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Good news: Challenges are surmountable
  • 4. 4 Copyright © 2013 Earley & Associates, Inc. | www.earley.com
  • 5. 5 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Silos are normal
  • 6. 6 Copyright © 2013 Earley & Associates, Inc. | www.earley.com
  • 7. 7 Copyright © 2013 Earley & Associates, Inc. | www.earley.com
  • 8. 8 Copyright © 2013 Earley & Associates, Inc. | www.earley.com
  • 9. 9 Copyright © 2013 Earley & Associates, Inc. | www.earley.com It is the nature of the beast
  • 10. 10 Copyright © 2013 Earley & Associates, Inc. | www.earley.com • New applications • New solutions emerge to solve problems • Enterprise can’t keep up • Disconnected
  • 11. 11 Copyright © 2013 Earley & Associates, Inc. | www.earley.com • Build a foundation • Better integrate your environment • More agile ecosystem
  • 12. 12 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Not a DATA problem
  • 13. 13 Copyright © 2013 Earley & Associates, Inc. | www.earley.com • Information frameworks & structures • Foundation for new apps • Help information flow more quickly throughout the enterprise
  • 14. 14 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Enterprise architecture “A comprehensive framework used to manage and align an organization's Information Technology (IT) assets, people, operations, and projects with its operational characteristics. In other words, the enterprise architecture defines how information and technology will support the business operations and provide benefit for the business.” The National Institutes of Health http://enterprisearchitecture.nih.gov/About/What/
  • 15. 15 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Managing and aligning • Assets • People • Operations
  • 16. 16 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Enterprise Information Architecture Initiatives Require a Core Foundation in Information Architecture in Order to Achieve Long Term Success
  • 17. 17 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Search, Collaboration & Portals Digital Asset Management Workflow Management Knowledge Management Rights Management Content Management Product Information Management Multi-Channel Commerce Creating Digital Experience through Usability-Driven Design Enterprise Information Architecture & Taxonomy Organizing principles Metadata structuresTerminology
  • 18. 18 Copyright © 2013 Earley & Associates, Inc. | www.earley.com The Environment | Complex and Heterogeneous Search/Tagging/Taxonomy Integration Framework Data Sources Access Mechanisms BI Integration Auto categorization/ Clustering Entity Extraction Faceted Search Semantic Search Business Intelligence Customer Relationship Mgt Document repositories Custom databases and applications Intranets/web pages Product Lifecycle Management Digital Asset Management Data Warehouses Messaging ERP Systems Ontology Navigation
  • 19. 19 Copyright © 2013 Earley & Associates, Inc. | www.earley.com When do you need Enterprise Information Architecture? Structured Projects Unstructured Projects
  • 20. 20 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Information Architecture gives us consistent naming across applications for: • Locating information • Roll ups • Colsolidation • Comparisons • Unification • Eliminate redundancy, ambiguity Structured Data
  • 21. Want a single source of truth? Eliminate redundancy.
  • 22. 22 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Unstructured Systems Information Architecture provides a consistent way of looking at content processes for: • Enterprise Content Management • Social Media • Knowledge Management • Portals • Search Based Applications
  • 23. 23 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Consistancy across structured and unstructured data sources makes it possible to drive a UNIFIED way of looking at information
  • 24. 24 Copyright © 2013 Earley & Associates, Inc. | www.earley.com “In order to leverage the value of managing and organizing terminology make it part of change processes and project onboarding.”
  • 25. 25 Copyright © 2013 Earley & Associates, Inc. | www.earley.com 1. Make the business case 2. Align initiatives with goals of the business 3. Justify them from a cost/benefit perspective How do you make it work?
  • 26. 26 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Founded – 1994 Headquarters – Boston, MA What we do – Help organizations make information more findable, valuable and usable through taxonomy, metadata, information architecture Our core team – Information and system architects, library scientists, process improvement consultants, project managers and other information management specialists Our services – Taxonomy, Metadata, Information Strategy and Architecture, Search Strategy and Implementation, Enterprise Content Management, Digital Asset Management Our unique solutions – Earley & Associates Overview  Knowledge Management with Enterprise Search & Findability  Dynamic Content & Digital Asset Strategies with Content Choreography  Product Information Architecture with Multi-Channel Product Agility
  • 27. 27 Copyright © 2013 Earley & Associates, Inc. | www.earley.com Want to learn more? Seth Earley CEO Earley & Associates seth@earley.com 781-820-8080

Editor's Notes

  1. The point here is that there are lots of definitions of enterprise architecture. This one was fairly succinct. The key is that it is a framework. When we look at organizations, we create a “domain model”. That domain model attempts to understand how people, systems, processes and organizing principles work together. This helps when developing new applications, integrating systems and improving the user experience when they interact with both structured and unstructured information
  2. Content Choreography: Speak to definition on Slide 2 – other points are background for Q&A onlyDefinition: Earley & Associate’s proprietary methodology for dynamic web content presentation and search result relevancyBusiness Value: Provides a repeatable set of processes and frameworks for ensuring that retrieved content is relevant, fresh, and interesting without requiring custom crafting and manual maintenance of web pagesKey Enablers: Taxonomy, metadata, semantic search, business logic, auto-classification