Jenn Schimmelpfennig

3 Tips for Improving Your Marketing on a Small Budget. Watch now! https://loom.ly/jplxI9Q Remember to subscribe to the Michigan CMO YouTube channel for insightful content that explores ways to enhance your marketing efforts. #marketingtips #michigancmo

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If you're In/Around Detroit and/or heading to #DigiMarCon there, say hello to our very own Curtiss Gulash who will be attending and speaking at the event. Expect Curtiss to share the truths and the myths about AI & Paid Media and why, despite recent advances, you still can't "set it and forget it". #paidmedia #digitalmarketing

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I'm excited to partner with Flint Analytics and SmartUps Indy for a discussion on creating effective marketing strategies. As we approach the midpoint of the fiscal year, now is the perfect time to reassess and refine your marketing approach. We’ll discuss how to boost your marketing efforts to reach your goals. Join me for this opportunity to network with fellow Indy startups and small businesses and gain insights to supercharge your marketing efforts. Looking forward to seeing you there! #MarketingStrategies

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Have your brand standards been updated, leaving your sales/marketing collateral outdated? Check out this case study where we helped InterContinental Kansas City with this very challenge! With our help, they met corporate brand standards and equipped their sales team with the tools needed to book more meetings and events! #hotelmarketing #intercontinentalhotels #branding

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What are the impacts of having a quality sign for your business? Well, according to a study done by the University of Cincinnati, good signage: 📈 Drives in-store traffic 📈 Implies quality 📉 Can cause loss of business or consumer frustration when not placed properly or the text is too small 📈 75% of consumers agree that the first thing they notice about a new local business is it’s signage 📈 29% of shoppers make store choices based on the information communicated by store signs 📈 33% of shoppers have been drawn into an unknown store based on the quality of it’s signage Get a quote from us today at https://lnkd.in/e58eGdX #HighQuality #NewSigns #BusinessSignage #FamilyBusiness

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Going digital for your annual reports makes your organization’s wins more accessible in more ways than one. Let me explain… https://buff.ly/4cpIX35 #digitalannualreports #economicdevelopmentmarketing #econdevmarketing #annualreports

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In a competitive business world, branding is more important than ever. It's not just a logo... it's about who, why and what you are. https://lnkd.in/gKrrgyvY

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5 Promotional Products that Give Back -Are you looking to capture people’s attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. #DonnaBender

Hi everyone, it's Glenn Rudin, The Message Master, here with my latest tips for you on branding, messaging, and business strategy. Reflecting on the fantastic time I had at the Sweets and Snacks Expo in Indianapolis, I want to share some insights for small business owners who are new to trade shows. Tip #1: Always stand at your booth—sitting makes you appear disinterested and attendees will pick up on that a a chance to pass your booth by. Engage actively and use simple lines to start conversations. Stay tuned for more valuable trade show tips!💡 What's your best tip for engaging at trade shows? Share your thoughts below! ⬇️ #TradeShowSuccess #SmallBizTips #SweetsAndSnacksExpo #BusinessStrategy #motivation #careeradvice #branding #linkedinforbusiness #marketing #business #businessmessaging

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What’s kept me going in entrepreneurship for over a decade? The ability to create an environment like this 👇 A lot of people start working for themselves because they want freedom. IMO, one of the best things about starting and running a company for the last 11 years is the ability to create that freedom for others, too. It has been a privilege and a (big) challenge to learn what people need from their workplace—and how to make changes. Jenny Weeden and I have been running our internal NPS for a handful of years now and I’m not going to lie… I definitely shed some tears over the first couple of surveys. The NPS does exactly what it should: unearths the things in our workplace that people are unhappy about. When discovered, we set out to find the root of each issue, and determine how we can make change. Change, by the way, is an imperfect process, with bumps in the road, false starts, wins, and losses. Fast forward to this year’s NPS, we received our highest score yet thanks to the willingness of our team to be honest, to engage in meaningful conversations, and to make change together. We're still constantly evaluating our environment and I expect that we will be as long as the company exists. Thank you, team Accelity. 💛 There is no group of people I’d rather spend my time at work with. (Mostly remote, because that’s how we want it! 😇)

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Looking forward to presenting at Midwest Digital Marketing Conference 🤘 Here's what I know: - Black tees will be worn - Americanos consumed - Bad puns made Oh, and MDMC, I promise a presentation deck is coming your way 😅

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Hey, marketing friends! I'll be back at Digital Summit Minneapolis this August to talk about what the heck is going on in #SEO (not that anything's changed much recently 🙃). Some things I'll cover... 1. AI Overviews 2. Topical Authority and what that means NOW 3. How to use AI for thought leadership! You can use my code SPEAKER300 to save $300 off your pass! https://lnkd.in/e9yHZ83X #seo #digitalsummit #contentmarketing

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Unlock the digital realm with our premier Columbus SEO Agency! Elevate your online presence and conquer search rankings with our expert strategies. Let's build your empire together! #SEO #Columbus

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Excited to launch Episode 3 of The Freedthinker marketing podcast with my dear friend Jeffrey Van Dyk! https://lnkd.in/gSvKxqYj Jeffrey is an expert on intuition-led marketing, and during the podcast we discuss the following: During the episode, we discussed: * What can do when traditional solutions haven’t worked for you so far? * How you can package and position your messaging in a way that resonates deeply with the people who are called to it. * What is “intuition-led” marketing? * How you can bring a new consciousness to your business and leadership. * How difficult life experiences can affect to powerful business insights and results. * Seeing how your inner challenges from the past can show up as the pains and desires of an ideal client. * Why people hold back from doing marketing that they really need - they may want more business, but on a deeper level they also don’t want to be seen. * How to make your messaging stand out in a “sea of sameness”. Hope you enjoy! *** More about Freedthinking marketing services: Promo Videos: https://lnkd.in/eJuAj8Jb Digital Ads: https://lnkd.in/gXzkRKzW Websites & Copywriting: https://lnkd.in/gBmH7kUd *** The Freedthinker is a marketing podcast where we talk to business owners and thought leaders, looking at cutting-edge marketing techniques, what’s working in today’s business climate, how to market on a shoestring, and essential skills to get heard above the noise of the competition. Freedthinking is a marketing agency based in Los Angeles and London, and can be found at www.freedthinking.com #marketingpodcast #marketingdigital #marketing #marketingtips #digitalmarketing #marketingagency #businessmarketing #marketingstrategy #marketingstrategies #marketinglondon #marketinglosangeles #marketingconsultant #marketingcontent #marketingconsulting #smallbusiness #business #sme #businessgrowth #businessgrowthstrategy #businessgrowthtips #audible #youtube #amazonmusic #applepodcasts

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Navigating the Journey to Success: Lessons from Travel Delays As I recently navigated the series of delays on my trip from Des Moines to Orlando, I couldn’t help but draw parallels to the journey of business success. Much like unexpected layovers and rerouted flights, the path to achieving our goals is rarely a direct one. 🛫🔄 But it’s in these moments of pause and redirection that we find the true test of our resolve. The delays are not merely obstacles; they are opportunities to demonstrate our commitment and adaptability. 💼🚧 To my fellow entrepreneurs and business leaders, let’s embrace the detours. The road to success is long, and it’s paved with perseverance. Remember, the view from the top is most appreciated by those who have felt the climb’s strain. 🏔️✨ For those who stick it out, the reward is not just in the destination, but in the growth that comes from the journey. Let’s keep moving forward, one delayed flight at a time. 💡🛬 #BusinessJourney #SuccessMindset #PerseverancePaysOff #EntrepreneurLife

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Mark Hughes brought some excellent insight to questions many of you are asking like: ❔ "Do Google Ads really work?" (It depends...) ❔ "What KPI's are important?" (If it moves, it can be measured. But it isn't necessarily important. What is...) ❔ "Who is actually defining the digital landscape...the followers or the tech?" (Both, and here's why...) Lesson from this episode: If creative agencies are going to stay relevant, they need a legit digital practice or a partner. A person who does it as part of their job won't cut it in this fast-paced digital landscape that literally changes hourly. #marketingsmarts #digital #creativeagencies

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Attention, Coaches and Consultants! Are you tired of the flattery trap? Let's talk value exchange. Have you ever spent an hour "being interviewed" for a podcast that never materialized? If so, you're not alone. Or what about being contacted by a so-called prestigious organization only to be upsold to pay for them to send a press release that will go nowhere fast? That's what Marquis Who's Who does. Building trust and lasting relationships takes consistent effort. Focus on providing real value through insightful content, genuine connections, and clear follow-through. Your time is valuable, and so is theirs. #networking #coaches #consultants #entrepreneurlife

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Why are our clients asking for digital annual reports instead of print ones? Digital reports mean less paper, less stress, and more insights into readers’ behavior. https://buff.ly/4cpIX35 #digitalannualreports, #economicdevelopmentmarketing, #econdevmarketing

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a video on how to respond to reviews

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