The Agile Brand™ with Greg Kihlström reposted this
Helping F1000 Brands Prioritize & Act on MarTech, AI Adoption & MOps Decisions || Consultant, Advisor, Author & Speaker || MBA, Doctoral Candidate
☕☕ I hope you've had your coffee this morning. Let's tackle some misconceptions about AI. ✅ Reality check: Despite the clear benefits #AI can bring to #marketers field, several misconceptions persist, which can lead to misaligned expectations and missteps in strategy. Addressing these misunderstandings is crucial for harnessing AI effectively and ensuring it contributes positively to overall marketing objectives. I explore more in the latest AI is not a Goal (or a Strategy) newsletter.