CredSpark Partners with Verint to Enhance Community Engagement with Assessment, Learning, and Interactive Content Features Read the full press release to discover how CredSpark and Verint Community are working together to help community managers improve engagement, assess audience knowledge, build credentials and achievements, create fun activities, and more. You can read about it here: https://lnkd.in/eCCUcmFs
CredSpark
Technology, Information and Internet
Brooklyn, NY 335 followers
Your audience is unique? Why isn't your audience data?
About us
What don't you know? It’s a question that’s simultaneously intriguing, vexing, unnerving, & ultimately, empowering. It’s a question that compels people to act, to discover, & to learn. And it’s from that insight that CredSpark was born. CredSpark takes its pedigree in education & testing and applies it to the development, distribution, & marketing of content. We think there’s more inherent power in brands as teachers versus broadcasters. With that in mind, we leverage proven assessment technologies to engage people with client content to gain deeper insights into audience knowledge, behavior & demographics. Our audience engagement platform takes branded content and creates a rich, interactive learning experience that drives traffic; uncovers knowledge gaps, enhances audience data, and meaningfully improves content engagement metrics. It drives more engagement which drives more data, which ultimately drives more value for clients. With CredSpark, you discover what your audience doesn’t know, and what you don’t know about your audience. We give new meaning to educating the marketplace. CredSpark is based in New York City.
- Website
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http://www.credspark.com
External link for CredSpark
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Headquarters
- Brooklyn, NY
- Type
- Privately Held
- Founded
- 2013
- Specialties
- Audience Engagement and Insights, Content Marketing, Assessment Authoring and Design, Lead Qualification and Generation, Publishing Tools, Custom Software Solutions, market research, Interactive Advertising, Advertising, Quizzes, and Assessments
Locations
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Primary
Get directions
Brooklyn, NY, US
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Employees at CredSpark
Updates
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Idea: Use Interactive Content to Drive Event Engagement: Vision Expo generated buzz for their event and learned more about attendees’ interests and goals. With an 81% activation rate, and 79% CTR, engagement KPIs were through the roof and sponsors got invaluable data and insights. Check it out below:. Link: https://lnkd.in/eKvswm7J
What Type of Attendee Are You?
https://www.credspark.com
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You heard it here! Our very own Casey Cornelius will be taking the stage with Melissa Mattoon and Stefanie Croley to share our expertise and insights we've gained by working with hundreds of #b2bmarketers daily. Be sure to register today in the post below!
I love talking about the benefits of content in a marketing strategy, and I'm thrilled to be taking the conversation to the next level through a panel discussion with content experts! On July 16 at 3pm ET, I'll be chatting with Casey Cornelius, head of content and client services at CredSpark, and Melissa Mattoon, senior strategist at studioID, on mastering content as part of a marketing strategy. We'll dive into best practices, explain how to deeply understand target markets (and why this matters so much!), and share actionable takeaways to help marketers build connections and drive trust with customers. If you're in #B2Bmarketing, you won't want to miss this. The registration link is in the comments (and if you can't join us live, you'll be able to catch a recording!).
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CredSpark can do so much more than you can imagine. Have something specific in mind? Submit your challenge today and go head-to-head with Casey Cornelius and let’s see if CredSpark can be leveraged in a new way for you! Join us on June 26th, 1 PM, ET to find out the results Submit your challenge and register today: https://lnkd.in/e6e_suTT
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Idea: Use Quizzes for Sponsored Lead Gen: Your sponsors are hungry for lead-qualifying data around your audience. With a 46% lead capture rate and 87% engagement rate, The Restaurant Business generated high-quality leads for their sponsors, and created a new source of ad revenue in the process. See the example below. Link: https://lnkd.in/ekh35M7T
Can You Ace This Flavor Pairing Quiz?
https://www.credspark.com
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CredSpark reposted this
That Casey Cornelius thinks she's soooo smart...(because she is). But can she use CredSpark's app to meet every audience and/or learner engagement challenge you put in front of her? Register and find out on June 26th! https://lnkd.in/eRAuRvib
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Idea: Transform Evergreen Content into Data-Generating Audience Experiences: Turf Magazine transformed evergreen content into an audience data generating machine with a 97% activation rate and 13% opt-in rate. They did it with CredSpark’s interactive content engine. Check the link below to see it in action. Link: https://lnkd.in/euiduKHj
Test Your Knowledge of Invasive Species
https://www.credspark.com
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Think you can outsmart Casey? Now’s your chance to prove it! Discover how far you can take CredSpark and learn what opportunities you can unlock. Submit your challenge and register for this can’t-miss event today. Join us on June 26th, 1 PM, ET to find out the results! Register and Submit here: https://lnkd.in/e6e_suTT
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Calling all CredSpark L&D users! We’ve got an exciting development roadmap for the rest of 2024. Learn more about it this week on June 12th at 11 AM ET. Indrė Kurkulytė-Beydoun and Emily Szopinski, two of CredSpark’s product-building superstars will be hosting our webinar to talk about our 2024 roadmap. Don’t miss out! Register here https://lnkd.in/e57Wz4gi
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