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Lincraft

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Lincraft Australia Pty. Ltd.
IndustryRetail
Founded1938; 86 years ago (1938)
FounderJohn Maguire and Brian Swersky
HeadquartersMelbourne, Victoria
Area served
Australia, New Zealand
Key people
Brian Swersky and John Maguire Joint Managing Directors
ProductsFabrics, Crafts, Homewares
OwnerJohn Maguire and Brian Swersky
Number of employees
800
Websitehttp://www.lincraft.com.au/

Lincraft is a retail chain in Australia that specialises in the sale of homewares, including crafts, material, and patterns. As of October 2022, it has 48 locations around Australia and New Zealand.

Lincraft (formerly Suzanne Silks) was nurtured by three generations of the Ross family before current owners John Maguire and Brian Swersky established Lincraft Australia in 2005. Lincraft was founded in 1938 by Leo Ross as a stall shop in Melbourne.[1] In 2005, Lincraft was in receivership due to a slump in Christmas sales.[1][2]

In 2010, the Australian Competition & Consumer Commission (ACCC) reported that Lincraft had sold imported bathrobes which failed to meet safety and labelling standards, but that they accepted Lincraft's efforts to prevent similar occurrences in the future.[3] In July 2007, Lincraft closed its second store in Townsville.[4]

References

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  1. ^ a b "Fabric chain on the market". The Age. Melbourne. 2 February 2005.
  2. ^ Wood, Leonie (2 February 2005). "Lincraft's future on the edge". The Age. Melbourne.
  3. ^ "Children's nightwear in safety breach". Sydney Morning Herald. 2 June 2008.
  4. ^ "Townsville Bulletin". www.townsvillebulletin.com.au. Retrieved 16 October 2017.
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