CEO @ Moov | 3X Entrepreneur with Exit to Jack Henry | Built the Digital Banking System Used by 12 Million Monthly Active Users | Making Embedded Payments Accessible for Vertical SaaS Companies
I was sitting with a CEO of a big vertical SaaS company. He said, “I charge my clients $99 a month for the SaaS platform that operates their business. If I build 5 more features, they’ll still only want to pay $99. Houston, we have a problem. Then I look at our payment reconciliation data. Our customers process $40B in payments with other providers. That’s why I’m investing in embedded payments for ourselves. Avg 10ps on $40B, straight to the bottom line with a better experience for our customers”.
Sam Ackley
1w
for those of you that want to "do your own thing" check out not only Credit Cards but also ACH. Payroc World Access has incredible SaaS solutions to allow you to embedded both payment types and to control all aspects of boarding your customers.
Saul Marquez
2w
Interesting!
Mithun Kumar
2w
Interesting insight! Adding features without increasing revenue is a tough spot. Investing in embedded payments is a smart move.
Dynamic Banking Fintech Leader | Transforming Operating Results through Innovation and Leadership | Over Three Decades of Excellence | Director | Consultant | Core Banking Solutions | Financial Services
2wAh yes, SaaS or not, the CEO's observation is common across most software and service delivery sectors. If anything, we often see pressures to deliver more features at a lower price point. It's interesting to see how embedded payments can be a game-changer. Not only does it provide a better experience for customers, but it also adds a new revenue stream for the company. It's important to keep innovating and finding new ways to add value to our clients, even if it means taking a risk and investing in new technology. As the market becomes more competitive, companies that can offer a seamless payment experience will have a significant advantage.