Coming in hot post fundraise, I'm thrilled to announce that I've joined my former PayPal colleagues to deliver on the promise of Firmly.ai. Over the past 4 years, this all-star team has been building a content to commerce technology that equally serves both publishers/platforms and retailers/DTC advertisers. For retailers/DTC advertisers, they can now engage/convert consumers at the point of inspiration by extending their website/cart to ANY publisher/platform without deploying any engineering resources, sacrificing any data or limiting their product mix. On the flip side, with one API integration, publishers and advertising platforms can now drive incremental revenue and capture first party commerce data through retailer/DTC supported advertising and content by enabling their consumers to shop/checkout with virtually ANY online retailer without ever clicking out of the consumer experience...this means, consumers can buy almost anything with ANY online retailer and keep scrolling...better experience, better conversion. The technology creates true transparency across the eco-system and is truly built to scale. Testament to that, we have successful pilots across various channels (SMS, email, social) and 2 of the largest social networks are deploying the solution with an impressive list of tier-1 retailers this quarter! I'm excited to bring many of you under the hood, so please DM me if you're interested in learning more! Special thanks to Damien BALSAN, Kumar N Senthil, Brian DeMelo, Chip Overstreet, Donald kingsborough, Toni Stinton and our incredible investors for allowing me the opportunity to ride shotgun on this rocketship! Here is to making every impression shoppable!!!
