I am excited to finally share more about what I’ve been up to since leaving TripleLift back in February. Five months ago, I joined DataLucent as Chief Operating Officer. While DataLucent isn’t exactly in stealth mode, we’ve been intentionally keeping a low profile. In short, we collaborate with A-list celebrities to acquire and consolidate their media content and data across platforms (including social media) into a first-party database owned and controlled by the artists and their management teams. We then leverage this data to support their business endeavors, such as promoting creative projects, marketing celebrity-owned brands, identifying and negotiating brand deals, and more. Additionally, DataLucent has developed a scaled, GDPR-compliant ID graph that we license to marketers on behalf of our celebrity clients. If you’re interested in learning more about our data offering, please feel free to reach out directly. For all my VC friends, we are preparing for our Series A in the near future. A big thank you to Brad Davis , Tim Moynihan, Howard Hall, Milton Pedraza, and bryan wolf for the opportunity to join the team, and to Deborah Berube for connecting me with this opportunity.
Neil Smith we are so grateful for your leadership and ingenuity. We are going to serve our beloved Celebrity and Brand Clients and Associates fabulously under your strong guidance and brilliant execution.
Wow! This sounds really fascinating & interesting Neil Smith !! Good for you :). Id personally love to hear more if you ever have time to connect
MVH, you are an A+ lister..don't be humble..Congrats Neil..sounds like a fascinating gig..
Super interesting and major congrats to you Neil Smith! They are so lucky to have you! Would love to catch up soon.
they're so lucky to have you—congrats Neil!! 🐐
Congrats Niel! Sounds very exciting!
Great to hear
Love it.
SVP, Ad Sales @DirecTV • Professor @BaruchCollege • Board @Invidi @GoAddressable
2wCongrats on the move. Will give you a ring when I reach A-list celebrity status ;). DataLucent gained an elite operator.