John (JC) Cosgrove’s Post

🎉🏆 Our Lightfold team has been named Innovation Partner of the Year for APAC by Fivetran! 🌟 This recognition is a testament to our dedication to innovation and excellence in the field of data integration and analytics. John (JC) Cosgrove, CEO of Lightfold, perfectly sums up our philosophy and approach: “In many ways, Fivetran is the product that most exemplifies our fundamental approach to modernising consulting - stop paying someone to reinvent a wheel for you when your core business has nothing to do with code. Instead, get the kit you need to achieve your data and AI-driven business strategy objectives for a fraction of the historical TCO." Thank you Fivetran for the award! We're inspired to continue pushing boundaries and delivering exceptional value to our clients. Here's to even greater successes ahead! 🚀💡 #Cloudwerx #Lightfold #SalesforcePartner #Fivetran #Innovation #DataIntegration #Analytics #AI

Discover the power of unified global customer data in boosting commercial agility! Read Oskar Möbert’s new article in PharmaBoardroom and dive into how data harmonization drives scalability and agility in business. https://lnkd.in/eefwUyPc

LiSTNR's collaboration with DataCo introduces a ground breaking cleanroom solution, empowering brands to engage more effectively with their customers. By leveraging LiSTNR's first-party data, DataCo's financial data, and advertisers' data, brands can gain a deeper understanding of their customer base, leading to more strategic customer acquisition campaigns. This partnership revolutionizes how brands approach creativity, enabling them to tailor messages based on customer preferences such as music choices, content consumption habits, and work behaviours. Exciting times ahead for brands looking to elevate their customer engagement strategies - get in touch to see how we can help yours.

Remember: as important as acquisition is, building long-lasting and robust relationships with existing customers unlocks enormous growth potential. In our recent video, Ruble Joseph, VP of Global Data Science Consulting at eClerx Digital, highlights the key elements that contribute to a sustainable and robust CRM practice and the growth opportunities that richer consumer data and insights have made possible.  Watch here: https://ow.ly/9VIM50PAtsG

Remember: as important as acquisition is, building long-lasting and robust relationships with existing customers unlocks enormous growth potential. In our recent video, Ruble Joseph, VP of Global Data Science Consulting at eClerx Digital, highlights the key elements that contribute to a sustainable and robust CRM practice and the growth opportunities that richer consumer data and insights have made possible.  Watch here: https://ow.ly/9VIM50PAtsG

Missed the State of the Customer Data 2023 webinar? Don't sweat it - we've got the highlights for you here: https://lnkd.in/eY_bCQFi Get a quick peek into:  👉 The evolution of the customer-first mindset.   👉 The implications of customer-first ability.  👉 Unilyze, Plinc’s AI-enhanced, real-time data platform. #customerdata #customermarketing #martech 

Missed the latest Plinc Webinar on The State of Customer Data 2023? Don't fret, we made life a whole lot easier for you! Have a look below and check out our Webinar Recap for some key insights 👇

Only those technology initiatives are adopted that will either create revenue or cost impact or enhance customer or partner experience. And continuously measuring, to ensure the desired metrics continuously improve is the key to a successful digital strategy. A lot can happen over coffee....while going "phygital" #loyalty #mobilefirst #ExperienceCommerce #personalization #generativeAI

If you missed our latest webinar on the State of the Customer Data 2023, we've got you covered. We go through the findings on our study of becoming customer-first, the implications and challenges of being customer-first & most importantly - the solution!

Dive into our on-demand webinar about Next Best Action, fuelled by LLMs and first-party data 🚀 Dan Morris, Senior Director at Databricks, and Mike Maloney, Field Chief Data Officer at Snowplow unveil the secrets to shaping cutting-edge customer experiences through data-driven strategies. Elevate your approach to Next Best Action by tapping into your own first-party customer data. By harnessing the capabilities of large language models, you'll ignite personalized interactions that supercharge customer satisfaction. This session was part of ConCensus 2023. Stay on the pulse of innovation and revolutionize your customer engagement game! Catch the full webinar now. 👇 https://okt.to/VKFvSm #CustomerExperience #DataDrivenMarketing #NextBestAction #ConCensus2023 #OnDemandWebinar #LLMs #FirstPartyData #DataConference #MarketingInsights