Founder @ pmcurve.com | Author of 'Tech Simplified' | Ex- Product Leadership at Flipkart, Unacademy, upGrad
I am attempting to teach product sense to PMs and founders so that they can apply it to their real jobs. The effort is novel in the sense that this is the first course globally that is trying to do so. All of the other courses around product sense focus on cracking the interviews, which is quite different than applying it in the job. And so like anything novel that happens for the first time, there is a legit question that I get from almost every applicant - "What do you teach in product sense course?" In a series of posts, I am going to cover glimpses of what all I teach. I am teaching Creativity tomorrow morning to the current Products Sense cohort. And one of the sections is - Why you will still not be CREATIVE! If you know me well, you know that this isn't clickbait-y content :) I have gone through the literature and research around Creativity over the last 100 years. I have read - Koestler (Wrote the most fab classic The Act of Creation in 1965) - Mihaly C. (Father of 'Flow') - Catmull (Built Pixar) - Bono (coined Lateral thinking) and few more authors whose work is more derivative like IDEO founders, Weinberg, etc. And after going through everything, one surprising thing I have found is that there are enough good reasons to not be creative. It's - messy, - you are less happier, - irrational and unorganised -.... Possibly, that's why we don't reward creativity at schools and regular jobs. So that begs the question - why does one choose to go after creative pursuits? Because they love doing so. Better yet, the biggest problems of humanity have almost always been solved via creative pursuits like discovery of penicillin, or electricity.
Hey Deepak, How can one attend this talk?
Great Initiative Deepak Singh
Sr PM at Walmart | Formerly Adobe, GlobalLogic | IIM Lucknow
3moSuper excited😄