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With geotargeting and first-party data, advertisers can deliver personalized messages to their audience, fostering stronger connections and ultimately improving the effectiveness of their advertising efforts. Take Pedigree's new campaign, "Adoptable". To get a little technical: By blending proprietary technology-driven insights with imagery and using targeted ads based on location and pet preferences, this campaign is creating visibility for shelter dogs and decreasing the amount of time it takes for them to find their "Furr-ever" homes! For more information on this stellar campaign go to: https://lnkd.in/ey2y237F #ads #digitalads #generativeai #aixcampagins #brandmarkstudios

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