Bhavesh Unadkat’s Post

Elevate Your Brand to New Heights: Discover the Mister Nguyen Agency Difference Do you ever feel like your brand is just another face in the crowd? Are you struggling to capture attention in a marketplace that never stands still? What if there was a way to not only be seen but to shine? What if your marketing efforts could inspire conversations and turn heads? We at Mister Nguyen Agency believe in pushing boundaries and challenging the status quo. We're not just about creating campaigns; we're about creating legacies. Our team of experts doesn't just promise results; we craft strategies that resonate with your audience and ignite engagement. But how does Mister Nguyen Agency stand apart in a world full of promises? We understand that to make a genuine impact, your brand needs to do more than just speak; it needs to sing. With cutting-edge tools, data-driven strategies, and a dash of creative magic, we tailor a marketing symphony that harmonizes perfectly with your business goals. Let's turn that vision into reality. Contact us here https://misternguyen.com or call 𝟴𝟯𝟮-𝟵𝟱𝟳-𝟵𝟴𝟴𝟴 to join forces with Mister Nguyen Agency, where we don't just elevate your brand; we redefine what it means to be exceptional in the marketplace. #MisterNguyenAgency #InnovativeMarketing

Do Marketers overvalue creativity & forget effectiveness?. This could be the best lesson from Cannes Lions International Festival of Creativity 2024 As Cannes 2024 happens, a keynote from Mark Ritson summarized in this article from Marketing Week (might be paywalled) is a message that many marketers dislike but it resonates with business leaders Don’t get me wrong, I value Cannes awards, I have one on my shelf acquired through my team’s and agency’s great work. It is the sense of feeling that marketing is about creativity that I don’t agree with. Creativity is only valuable in our business if it predisposes our audience to prefer a brand. That is the source of effectiveness. Here are the thoughts I gathered from this article. 1. Marketers have overstated the importance of creativity. Doing so means neglecting other crucial aspects like product orientation and market orientation. The obsession with creativity, detracts from more significant factors such as salience and true market understanding. 2. Importance of Market Orientation: There is an urgent need for market orientation over product orientation. We marketers must understand we are not the consumer and should focus on how consumers perceive their brand. This involves prioritizing salience and recognizing the limitations of brand purpose in driving profitability. 3. Key Role of Pricing and Positioning: The importance of pricing and positioning is critical within the “Ps.” Be it 4, 7 10 or whatever number you like, positioning and pricing are key funcitions that must be under the marketing function. Pricing research and perceived value should guide price setting, while effective positioning requires simplicity and focus on distinctive assets that ensure brand salience in buying situations. Simple but powerful concepts that marketers need to embrace. What do you think? Do you agree? Do marketers overemphasize creativity at the expense of business strategy? #marketing #branding #management #mentoring Canadian Marketing Association American Marketing Association (AMA), Toronto thinktv Canada Association of Canadian Advertisers (ACA)

We're thrilled to have our principal, Dawn Wagenaar, published again in The Marketer, the national journal of the SMPS—Society for Marketing Professional Services. As a brand strategist with over 10 years of experience serving A/E/C firms, Dawn emphasizes multi-generational preferences in all marketing efforts. This expands your reach by appealing to diverse perspectives. In this article, she offers tangible tips for understanding generational differences, while also finding commonalities. An example is...most people want (1) respect, (2) personalization, (3) immediacy, and (4) fun when seeking business partnerships. Start there, then create integrated "phygital" campaigns. What is phygital? See Dawn's article in Volume 42, Issue 5 of The Marketer! #GetPhygital #Marketing #AEC https://lnkd.in/dPksWCVD

“Brands and agencies should work together to build a true culture of effectiveness” – article by Karen Martin for Marketing Week “No marketer wants to create work that doesn’t work, so building and fostering a culture of creative effectiveness is essential.” “…to truly succeed, make sure effectiveness is combined with world-class creativity – brilliant marketers will use all the methodology, measurement and research as an input, not as the decision maker.” #KarenMartin#MarketingWeek#BBH#IPAEffectivenessGroup#IEBDConsulting

Many investors think of marketing as a function to build brand awareness vs. generate leads and sales — but it does both. Here's how to get investors on board. #AffordableSocialMarketing #DigitalMarketing https://ow.ly/3MWz50QsCjO

Playing the Face Card: The Journey of Personal Branding in Digital Marketing In the world of digital marketing, I realize that it's not just about fancy strategies and campaigns. It's about us, the people behind the scenes. Your brand, it turns out, is your secret weapon. As someone constantly learning and growing in digital marketing, I've found that connecting with your audience on a personal level is key. It's about being real, showing that we're here to learn, and building trust over time. Your face is your personal brand, it is what makes you stand out in the digital noise. So, let's not underestimate the value of being ourselves. Here's why: 1. Human Connection: In a digital world saturated with content, people are naturally drawn to other people. Your personal brand allows you to create a human connection with your audience, making them more likely to engage with your content. 2. Trust and Credibility: When you put your face and personality behind your brand, it builds trust. People want to know the person or team they are dealing with. This trust is essential for conversions and long-term customer relationships. And the list goes on! Your face and image, is not just a nice-to-have tool; it's a strategic asset. It humanizes your brand, builds trust, and sets you apart in a crowded digital landscape. Embracing and nurturing your personal brand can lead to lasting connections, increased credibility, and business success in the world of marketing overall. #DigitalMarketing #PersonalBranding #LearningJourney #FaceCard #Authenticity #ProgressingTogether #ConnectingWithAudience

In the dynamic world of business, CEOs and Presidents are increasingly recognizing the critical role marketing plays in driving growth, building brand equity, and establishing competitive advantage. Here are ten marketing priorities: https://ow.ly/ULZT50SxZuV #CEO #CEOs #Executives #Marketing #Business #Branding

IN THE RAPIDLY CHANGING WORLD OF DIGITAL MARKETING…lol No, but seriously. Recently, we sat down with one of our clients for whom we’ve built a thought leadership/personal branding strategy. The focus of these types of strategies is to emphasize the individual behind the business brand. And this specific client was like, “WHY am I doing this?” Here’s the main point of this post: In today’s [rapidly evolving digital] market, your personal brand (especially for B2B businesses) is just as crucial as your business’s brand. Why? Because people connect with people, not logos. To put it more clearly, if you’re a B2B business owner, people don’t necessarily want to follow your business page, they want to follow YOU! 👀 Imagine you are scrolling through your social feed. What catches your eye? Is it the monotonous posts from business accounts asking you to visit their site and buy their product or service, or is it the stories, experiences, and insights shared by real people that you may work with? The answer is almost always the latter. Your audience seeks authenticity, a glimpse into the real you. They WANT the stories behind your success, the challenges you’ve overcome, and the passion that drives your business. This connection is what transforms followers into fans and customers into advocates. I’m not downplaying the importance of your products or services—far from it. What I'm saying is that at the end of the day, the personal connection matters a lot. People gravitate towards doing business with individuals they like and trust, not just the corporate entity. So…if you are curious about learning more about building your personal brand and you want some tips, here’s a great article from our team at OTM that walks you through 8 steps that will get you on your way: https://lnkd.in/gWc4k5zx #PersonalBranding #Marketing #SocialMedia

Discover the RR Difference: Relevant and Recognized Ever wondered why RR Marketing Agency stands for more than just initials? Let's dive into the roots of our name, straight from the founder herself, Cameron. Relevant: Cameron envisioned a marketing agency that didn't just adapt to trends but kept you ahead of them. "Relevant" at RR means staying current with industry shifts, ensuring your brand is not just present but in the spotlight. We're here to guide you through the ever-changing landscape without compromising your brand essence. Recognized: For Cameron, it's not just about being seen but being remembered. "Recognized" embodies our commitment to making your brand unforgettable. We strive to build a lasting presence, ensuring that your brand doesn't just blend in but stands out in the crowd. Why the Emphasis on Relevant and Recognized? Cameron recognized the dilemma many businesses face – the need to evolve without losing their identity. RR Marketing Agency was born from the desire to help brands stay relevant in the ever-evolving market while maintaining the recognition they've worked hard to achieve. Our Promise: - Stay Relevant: Evolve strategically without losing your brand's core identity. - Stay Recognized: Build a brand that lingers in the minds of your audience. Ready to make your mark? Trust RR Marketing Agency to keep you Relevant and Recognized in the complex world of marketing. Contact Us Today: rrmarketingagencyinfo@gmail.com Visit Our Website: rrmarketingagency.ca #RRMarketingAgency #RelevantAndRecognized #BrandSuccess

In the dynamic world of business, CEOs and Presidents are increasingly recognizing the critical role marketing plays in driving growth, building brand equity, and establishing competitive advantage. Learn more here: https://ow.ly/rc3c50R8Fuf #CEO #Presidents #Corporate #CMO #Marketing #MarketingTips