A digital strategy defines an organization's priority initiatives for future investment in digital technology to make a business more competitive by digitalization of its processes and review of its business model. It has a broad scope, covering how digital technology can support business goals across the business.
Digital Strategy
With Anil Gupta and Haiyan Wang
Liked by 4,271 users
Duration: 1h 8m
Skill level: Advanced
Released: 1/10/2020
Course details
Digital disruption is changing every business. Only a decade ago, the auto industry was well-defined by players such as GM, Ford, and Toyota. Today, these companies compete with newcomers such as Uber and Lyft, which sell transportation services—not cars. Similar dynamics are playing out in retail, banking, education, and even construction. This course examines how digitization reshapes the opportunities and threats facing companies—and how you can harness the power of digitization to win. Join Anil Gupta and Haiyan Wang to learn how to develop your own digital strategy. Discover how to harness artificial intelligence, use new platforms to beat the competition, and digitize products, services, and other elements of the value chain: design, development, sourcing, production, and distribution.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructors
Learner reviews
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Mahmoud Mesroua Ph.D., MBA, PMP®, CKM®, CIP®
Mahmoud Mesroua Ph.D., MBA, PMP®, CKM®, CIP®
Knowledge Management | Archives and Records Management | Library Management | Content Management | Library and Information Management | Docuement…
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Contents
What’s included
- Test your knowledge 5 quizzes
- Learn on the go Access on tablet and phone
- Stay up to date Continuing Education Units