About
I help companies build new growth capabilities, with a focus on SEO, content and product…
Articles by Tom
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Rebooting the SEO Strategy for HomeAdvisor (and hiring for a VP SEO)
Rebooting the SEO Strategy for HomeAdvisor (and hiring for a VP SEO)
By Tom Critchlow
Activity
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The way we build audiences online is undergoing the most substantial change in years. So I'm launching a thing to navigate this new reality.…
The way we build audiences online is undergoing the most substantial change in years. So I'm launching a thing to navigate this new reality.…
Liked by Tom Critchlow
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A new one about shifting the way we evaluate ourselves and growing the capacity to become fully alive. https://lnkd.in/gjvP-BcG
A new one about shifting the way we evaluate ourselves and growing the capacity to become fully alive. https://lnkd.in/gjvP-BcG
Liked by Tom Critchlow
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"Sometimes I'm really hard on myself when I think about the times when I was living my life from A to B. But what I know to be true is I had to…
"Sometimes I'm really hard on myself when I think about the times when I was living my life from A to B. But what I know to be true is I had to…
Posted by Tom Critchlow
Experience & Education
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The SEO MBA
View Tom’s full experience
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Projects
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Maker Camp on Google+
- Present
Maker Camp is a free online "summer camp" that runs on Google+ from July 8th - August 16th. It encourages 13-to-18-year-olds to get creative with up to 30 DIY projects and activities, and weekly virtual field trips themed around STEM (science, technology, engineering and math) and the art of making.
The program is a partnership between Google and MAKE magazine.Other creators -
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Here's something Gavin Purcell says on Kevin Rose's podcast about the nature of AI and feeds and creativity. https://lnkd.in/gq9JbZWx "when you…
Here's something Gavin Purcell says on Kevin Rose's podcast about the nature of AI and feeds and creativity. https://lnkd.in/gq9JbZWx "when you…
Liked by Tom Critchlow
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If you spend a lot of time wondering why your SEO recommendations aren't getting implemented, chances are you are like the majority of SEOs - this is…
If you spend a lot of time wondering why your SEO recommendations aren't getting implemented, chances are you are like the majority of SEOs - this is…
Liked by Tom Critchlow
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Today Fred Wilson wrote a post about how writing is a conversation. There are some incredible gems in it: "What I have learned from writing online…
Today Fred Wilson wrote a post about how writing is a conversation. There are some incredible gems in it: "What I have learned from writing online…
Liked by Tom Critchlow
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Exactly six months ago I said goodbye to R/GA and began a new chapter in indie strategy consultancy. Here's what I've been up to. I set up a…
Exactly six months ago I said goodbye to R/GA and began a new chapter in indie strategy consultancy. Here's what I've been up to. I set up a…
Liked by Tom Critchlow
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Sharing Barrel's Q2 new biz pipeline activity to get a sense of what others are seeing as well: - 87 total leads (+17% vs. Q1) - 41 calls taken…
Sharing Barrel's Q2 new biz pipeline activity to get a sense of what others are seeing as well: - 87 total leads (+17% vs. Q1) - 41 calls taken…
Liked by Tom Critchlow
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Anyone using embeddings to emulate the siteRadius and siteFocusScore as described in the Google leak? Curious to share notes....
Anyone using embeddings to emulate the siteRadius and siteFocusScore as described in the Google leak? Curious to share notes....
Shared by Tom Critchlow
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I still think that every job ad should come with a "what you'll learn" section. The relationship between careers and learning is pretty broken right…
I still think that every job ad should come with a "what you'll learn" section. The relationship between careers and learning is pretty broken right…
Shared by Tom Critchlow
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I checked 10,000 "best product" search results to see who Google is rewarding — something I've reported on for years. For the first time ever, Quora…
I checked 10,000 "best product" search results to see who Google is rewarding — something I've reported on for years. For the first time ever, Quora…
Liked by Tom Critchlow
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Thanks to The Bookseller and BookBrunch for their coverage of my news today. I'm very pleased to be stepping up to the role of Non Executive Chair at…
Thanks to The Bookseller and BookBrunch for their coverage of my news today. I'm very pleased to be stepping up to the role of Non Executive Chair at…
Liked by Tom Critchlow
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