Articles by Patti
Contributions
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How can you encourage your team to use failure as a stepping stone to innovation and creativity?
I’ve often heard it said that if you haven’t failed you’re not trying. While it isn’t fun to make mistakes, most problems can be resolved rather easily. I think it’s good to remind the team that failure sometimes equals growth and it’s an opportunity to learn and adjust. Failure isn’t a terrible thing. As leaders it’s good to create a culture where employees have the courage and autonomy to explore resolutions instead of fearing repercussions from management.
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What are the most effective ways to set boundaries around pricing for SEO copywriting revisions?
When you get into the timing trap, it can be difficult to get out of it. You don't want to overcharge, but you do want to know your worth. Consider the value you offer and charge a fee based on that. You can even offer a specific number of revisions or edits and then charge a percentage on anything over that number. Although you want to charge a fair price, you also don't want to devalue your expertise.
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What are the most effective ways to set boundaries around pricing for SEO copywriting revisions?
As a writer, I have been asked to provide revisions. It is part of the process, but if you aren't very specific in the beginning, it can end up impacting your relationship with the client. You need to explain clearly how many revisions you will provide and what the budget will be for any additional revisions. Feedback sessions are great and so are brainstorming sessions with your client. It gets you communicating better and can be an efficient way to get the work done faster for the client.
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What are the most effective ways to set boundaries around pricing for SEO copywriting revisions?
One of the most important aspects of setting boundaries is to ensure clear communication. That can sometimes be the most difficult part because with SEO copywriting, the scope of the work isn't always evident. I've found that by setting goals and developing a clear understanding with the client upfront, it helps to stay on the same page, so to speak. You always want to deliver on your promise, so be transparent on what you offer, the timeframe to complete the work, and what it will cost.
Activity
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Are you a technical-ish writer? Love figuring out how to turn complicated cybersecurity concepts into interesting content? Want to work for one of…
Are you a technical-ish writer? Love figuring out how to turn complicated cybersecurity concepts into interesting content? Want to work for one of…
Liked by Patti Croft
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Hack to make LinkedIn way less frustrating: Every time you read a post with an overt claim, put the words “In my opinion” before it. Hook: The only…
Hack to make LinkedIn way less frustrating: Every time you read a post with an overt claim, put the words “In my opinion” before it. Hook: The only…
Liked by Patti Croft
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The leader you choose matters more than a logo. The right leader will elevate you, coach you, respect you, be there for the tough times, and train…
The leader you choose matters more than a logo. The right leader will elevate you, coach you, respect you, be there for the tough times, and train…
Liked by Patti Croft
Experience & Education
Licenses & Certifications
Organizations
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AHIMA
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More activity by Patti
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Appreciation isn't something I take for granted, and I want to offer my sincerest thanks to Chris Bibey and the incredible network he's created. If…
Appreciation isn't something I take for granted, and I want to offer my sincerest thanks to Chris Bibey and the incredible network he's created. If…
Liked by Patti Croft
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👋🏻 I'm taking a break from my typical freelance sarcasm to share five random facts about me that—gasp!—have absolutely nothin' to do with what I do…
👋🏻 I'm taking a break from my typical freelance sarcasm to share five random facts about me that—gasp!—have absolutely nothin' to do with what I do…
Liked by Patti Croft
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It's official: I've been a full-time freelancer for an entire decade. 😳 Here are 10 must-know lessons from 10 years of freelancing: 1. I 2…
It's official: I've been a full-time freelancer for an entire decade. 😳 Here are 10 must-know lessons from 10 years of freelancing: 1. I 2…
Liked by Patti Croft
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My number one hack for outsourcing #ContentMarketing is so simple it almost feels like cheating. But it works for me time and time again when time…
My number one hack for outsourcing #ContentMarketing is so simple it almost feels like cheating. But it works for me time and time again when time…
Liked by Patti Croft
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Me to other freelancers: "Well, you know, freelancing is full of highs and lows. It's just the nature of the beast. Stay calm. You'll get through…
Me to other freelancers: "Well, you know, freelancing is full of highs and lows. It's just the nature of the beast. Stay calm. You'll get through…
Liked by Patti Croft
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I am thrilled to announce that I have earned my Certified Rehabilitation Registered Nurse (CRRN) certification! 🎉 I am proud to join the…
I am thrilled to announce that I have earned my Certified Rehabilitation Registered Nurse (CRRN) certification! 🎉 I am proud to join the…
Liked by Patti Croft
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