#GenZ shoppers value deals–but they’re willing to splurge. To win with these customers, brands can encourage them to buy in the moment by appealing to their purchasing mindset. https://ow.ly/95Ho50SIJj8
Wpromote
Advertising Services
El Segundo, CA 48,629 followers
Challenging Convention, Accelerating Growth 7-Time Ad Age Best Place To Work
About us
Wpromote is an award-winning digital marketing agency with offices across the United States. Named the Leader in the Forrester Performance Marketing Wave, we help brands Think Like A Challenger to drive transformational growth. Challenger clients include leading brands such as Whirlpool, Zenni, Adobe, TransUnion, Frontier Airlines, and more. Our mission is to build and deploy holistic, agile marketing strategies that drive significant results for our clients. We partner with clients to capture market share by authentically connecting with the right customers across channels at every stage of the customer journey, increasing customer lifetime value, and outsmarting the competition instead of outspending them. Our teams think outside of the box and challenge the status quo because Wpromote actively builds a culture that prioritizes creativity, innovation, and passion in service of our clients’ goals.
- Website
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http://www.wpromote.com
External link for Wpromote
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- El Segundo, CA
- Type
- Privately Held
- Founded
- 2001
- Specialties
- Paid Search & Media, Creative Services, SEO, Earned Social, Content Marketing, Feed Management, Paid Social, Facebook Advertising, Email Marketing, Display Advertising, Strategy, Local, Mobile, Google Analytics Consulting, and Digital Intelligence
Locations
Employees at Wpromote
Updates
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Collaborative partnerships, from DSPs and SSPs to measurement solutions and monitoring tools, are critical to success in the fast-changing programmatic ecosystem. Our Head of Programmatic & Video Skyler McGill spoke with ADWEEK’s Kyle O'Brien about how partnerships are key to more sustainable and inclusive media buying, with shout outs to great partners like PubMatic, Magnite, and My Code! bit.ly/3Sn1uoS
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Netflix has announced a major shake up of their ad business in 2024: the platform will soon turn on programmatic via Google’s DV360 and The Trade Desk. Our Head of Programmatic & Video Skyler McGill spoke with Ad Age's Garett Sloane about what the latest updates mean for advertisers. bit.ly/4deLoFV
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#Social vanity metrics like comments, followers, or shares can make your brand look great on the surface–but do they translate to business success? Our VP of Social Darren D'Altorio breaks down how these metrics work, what they’re great for, and where they fall short. https://lnkd.in/dDJ4a8pm
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Things are changing fast for consumers in 2024, from #inflation to the upcoming election to new #media opportunities in women's sports. We've broken down how to make the most of these changes and challenges in our guide to the five #marketing and media trends changing the game in Q3. https://ow.ly/ciy250SHywT
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For #GenZ, "everything old is new again." Learn how to appeal to these young audiences with our blog on nostalgia #marketing. https://ow.ly/hkrR50SGhj9