As viewers continue to migrate from traditional TV to digital video, TV and video advertising spend in the U.S. is also being redistributed. One of the newer recipients of shifting ad spend could be social video.
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Variety is the premier source of entertainment news. Since 1905, the most influential leaders in the industry have turned to Variety for expert film, TV, digital, music and theater business analysis and insights. The venerable brand now boasts a newly enhanced weekly magazine and redesigned website, in addition to a robust events and conferences business, producing over 50 per year. For more, visit www.variety.com
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http://www.variety.com/
External link for Variety
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- Entertainment
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- 51-200 employees
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- Los Angeles, CA
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- 1905
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Updates
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Exclusive data reveals how Gen Alpha craze “Skibidi Toilet” on YouTube has racked up almost 17 billion views in under two years.
‘Skibidi Toilet’: Flushing Out Audience Data on an Internet Phenomenon
https://variety.com
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Venue announcement: Variety's annual Entertainment & Technology Summit presented by City National Bank on September 26 will be held at The London West Hollywood. Secure your early bird passes here: variety.com/enttech
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Oscar and Emmy-winning filmmaker, Alex Gibney joins Variety & Rolling Stone's Truth Seekers Summit presented by Paramount+ for an exclusive keynote conversation on August 15. Register here for virtual access: variety.com/truthseekers
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Musician John Mayall, often referred to as the “godfather of the British blues,” whose bands of the late ’60s and early ‘70s featured some of the most notable rock instrumentalists of the era, died Monday at age 90. His death comes just months before he was to be inducted into the Rock and Roll Hall of Fame. Read more about his life and legacy here: https://lnkd.in/d9yAgN3X
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"The laughs are a given, but not the misty-eyed reaction to the final minutes of #DeadpoolandWolverine, which is by far the most fan-service sequel released under the Marvel banner — and that’s saying something, since the comic book empire panders even harder to its flock than the faith-based industry does. In the past, such shameless give-folks-what-they-want-ism might have been a bad thing, but here, it serves as a welcome corrective to the superhero overload of the past 15 years. Now that the Disney-backed Marvel Cinematic Universe seems to be running on fumes, the entire genre could use a shake-up, and this jester-like character is just the guy to do it," writes Variety's Peter Debruge. Read the full review here: https://lnkd.in/d-jr3KBN
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With the long-term viability of their livelihood seemingly at stake, largely non-union VFX workers are exploring a way ahead.
VFX Working Conditions Need to Change, but Current Unionization Option May Not Be the Answer
https://variety.com
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EXCLUSIVE: Celine Dion looks set to make her return to the stage at the Olympic Games, and it’s rumored to be during the opening ceremony on Friday. It will mark the pop legend’s first performance since halting her touring schedule and stepping away from the spotlight after being diagnosed with Stiff Person Syndrome in December 2022. https://lnkd.in/gG8gfpJR
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Jon Voight is one of Donald Trump’s most outspoken supporters in left-leaning Hollywood — and no one is spared his seething right-wing political opinions, including his daughter, Angelina Jolie, who he feels has fallen victim to antisemitic subterfuge. The Oscar winner doesn’t resemble any of the troubled men tortured by circumstances he’s played in his six-decade career, including would-be hustler Joe Buck in “Midnight Cowboy,” paralyzed Vietnam vet Luke Martin in “Coming Home” and Ed Gentry, a suburban everyman turned avenging killer in “Deliverance.” At his Variety photoshoot, he’s instead all grandpa, which is a role he plays for his six grandchildren now that he has reconciled with his once-estranged daughter. In his Variety cover story, Voight talks about “Megalopolis,” his relationship with Trump and his conflicting views with Jolie over the Israel-Hamas war. Read it here: wp.me/pc8uak-1lEsT8
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Media and entertainment companies are now exploring fine-tuning video generation models to create custom model versions for their own internal use, including potentially on specific productions.
Fine-Tuning AI Video Models Getting Early Interest From Film & TV Studios
https://variety.com