The Source Marketing Group

Remember - Tomorrow, June 11th is the big day! Join industry peers for High On Pride: Cannabis Industry Night Out at Tetra Lounge in Denver, CO. We have a stacked evening of events celebrating pride, starting with networking at 5pm. Join us for networking, games, entertainment, and more! Tickets are still available as well as walk-ins. $20 cover at the door (except for Early Bird Access for those who registered before 8am 5/24) Thanks to our amazing sponsors Grove Bags, Green CulturED, and Millie's. Green CulturED is giving away $2,500 worth of MED-approved certifications/training so please be sure to bring business cards if you're a social equity business looking for a chance to walk away with this opportunity. #pride #celebration #industrynight #cannabisindustry #community #cannabis

We’re proud to announce our next cannabis industry night event in collaboration with Tetra, Millie's, and Green CulturED. Join us June 11th from 5-8pm in Denver, CO for a fabulous industry networking mixer celebrating pride while getting high! Yes, you read that right. Consumption will be allowed. 💨💨💨 Our goal is to amplify inclusion in the Colorado cannabis industry and bring professionals together to network and enjoy a night of entertainment and fun. Join our community - business leaders, entrepreneurs, budtenders, and beyond - for a wonderful schedule of events, including: 5-5:45pm Arrivals and Nibbles 5:45-6pm Welcome Toke and Queer Panel highlighting Colorado’s inclusive opportunities 6pm - 7:30pm Drag performance, games, and prizes 7:30-8:00pm Networking

FREE EVENT: Prepare Your #Email Program for Yahoo and Gmail's Technical Sender Requirements This Thursday, January 18th from 11:30am MST - Noon MST, The Source Marketing Group is hosting a free online educational session on the upcoming Gmail and Yahoo sender requirements. In February, Google and Yahoo will enforce new rules for bulk senders. What does this mean for you? - Deliverability is going to be impacted if you don't prepare - Authentication needs to be set up correctly to avoid the spam folder - There are steps you need to take to protect your business and send compliant email Subscribe and sign up for our online event using the link below and learn how to navigate the upcoming Yahoo and Google sender requirements. #emailmarketing #deliverability #cannabisindustry #cannabis #craftbeer #brewery #dispensary

Reverse proxy setup complete. New Dispense menu is live on Dank Poet's website. This is a native ecommerce, SEO-friendly menu that will help this customer dominate their local market in New Jersey. They're ready to open the #dispensary doors and make waves in 2024. #website #ecommerce #menu #cannabis

Celebrating 5 years in business 🥳 Thanks to everyone who has supported us along the way. 💙 #achievement #marketing #business

See you tomorrow during the marketing forum! #event #speaking #vegas #marketing #emailmarketing #marketingautomation #customerloyalty #retention #customerlifetimevalue #automation #sales #revenuegrowth

We’re honored to be nominated Best Marketing Agency of the Year! We’re excited that our hard work this year will culminate on the red carpet at The Emjay awards show next week. We’ve delivered high-performing customer lifecycle marketing campaigns for our clients, built badass e-commerce websites, and delivered millions in revenue through email automations. Thanks to everyone who has supported us on our journey to level the playing field and empower more women- and minority-owned businesses in #cannabis this year. #cannabismarketing #cannabiscommunity #awards #mjbizcon

Don't forget to mark your calendars! Our CEO, Kristin McFarland, is speaking at MJBizCon on a topic you won't want to miss. Using Marketing Automation to Supercharge Your Sales & Increase Customer Loyalty What would your business do with 30% more sales? That's what you could recoup through abandoned cart emails alone. Add in a fully-baked customer loyalty program and you are ready to monetize your customer data. But some marketers shy away from marketing automation because it can take a minute to pick the right platform and configure it. It can be time-consuming and complex, whether you have a fully staffed marketing department or a one-to-two person team managing all of your brand and company marketing. But it’s worth it. Automating more of your work is not just financial. You can streamline business operations and customer support. In this session, we’ll break it all down so even non-marketers can set up the must-have marketing automations. You’ll walk away with ideas on how to automate your email marketing, streamline customer service, automate more of your business operations, nurture your lists and encourage loyal customers. Learn more at https://lnkd.in/gaAzZKur #event #mjbizcon #speakingsession #cannabismarketing #email #retentionmarketing

You need to listen to this! New episode out now on #cannabis commerce and how to drive more sales leveraging marketing technology. Get tips for out of home #advertising, #eventmarketing, budtender training, and so much more! Tune in on any major streaming platform to hear tips and tricks from our very own Kristin McFarland, and Erik Fletcher from Arrowsmith. #cannabismarketing #cannabisretail #dispensary

Another episode is available now for Season 3 of Market Like A Badass! Our CEO, Kristin McFarland, had the pleasure of sitting down with Lance C. Lambert ✓, CMO of Grove Bags. We learned a lot from this episode, including: - How Grove Bags uses TerpLoc Technology to preserve cannabis product from cultivation to consumption - Which marketing channels are driving big success for small businesses - How to leverage email marketing to grow your customer base - Plus, rich insights into events, strategic alliances, and market expansion opportunities Tune in on any major streaming platform to get marketing tips and tricks from an industry OG. Link in comments 🔗 #podcast #marketlikeabadass #cannabismarketing #marketingtips #cannabisindustry