We had a fun (and delicious) June! Highlights included connecting with our clients & partners at ThinkLA's Entertainment Brunch, enjoying a thought-provoking dinner in NYC hosted by The Room, and soaking up city views over a Michelin-star meal in the heart of Manhattan.
Nexxen
Advertising Services
New York, NY 7,463 followers
The flexible, unified platform empowering growth wherever you stand in the media ecosystem.
About us
One platform. Endless opportunities. Our true full-stack solution, comprised of a demand- and sell-side platform, a data management platform and creative capabilities, uniquely brings buyers and sellers closer together while enhancing their performance and efficiency across the linear, CTV and digital ecosystem.
- Website
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https://www.nexxen.com
External link for Nexxen
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- New York, NY
- Type
- Public Company
Locations
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Primary
1177 6th Ave
New York, NY 10036, US
Employees at Nexxen
Updates
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In our latest installment for the Engineering blog, Orel Lazri and Aviad Haham explain how we use GitOps in our Kubernetes deployments to ensure our platform operates efficiently at scale. http://nexn.us/xpx
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If you weren't able to join us for a #NexxenRendezvous last week at #CannesLions2024, worry not! We've rounded up some of the highlights — including key takeaways from our panels with The Female Quotient, Good-Loop and ADWEEK — on our blog today. Read it here: https://bit.ly/3L0LepP
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✨ What an exciting night! ✨ Nexxen was glowing with excitement as the official sponsor of the ThinkLA IDEA Awards After Party this year. The Nexxen Oasis was buzzing with magic tricks, aura readings, and even the chance to win a luxurious spa getaway! A huge thank you to everyone who stopped by and made this night unforgettable.
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We’re thrilled to announce the launch of Nexxen’s Cross-Screen Measurement solution in Australia! 🇦🇺 Now, advertisers can measure unique and co-viewer reach, as well as audience demographics, across CTV and linear TV. This provides a comprehensive view of your campaigns and audiences like never before. Powered by exclusive ACR data from over 1.3 million opted-in devices via VIDAA, these solutions offer deep audience insights and help optimise advertising strategies for higher ROI. Read more on B&T: https://lnkd.in/gi2vv7p2
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Happy Pride! Our amazing partner, LGBTQ-first streaming network, Revry, has selected us as their preferred SSP! We're so excited to continue this great partnership! https://bit.ly/4evTXxL
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We analyzed 12 months of data, and the results show our integrated DSP, Nexxen Data Platform (DMP), and SSP drives better outcomes! Learn more: https://bit.ly/3VZLxHy
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Have you heard the buzz around the NBA’s reported $76 billion media rights deal? Our CSO, Kenneth Suh, emphasized the vital role live sports play in driving ratings and engagement in ADWEEK last week, analyzing the true power behind this agreement. As he aptly put it, “Every streaming service and media company has come to believe that the crown jewel is live sports.” Read the full article to dive deeper into the impact of this groundbreaking deal today. https://bit.ly/3zgXIHc
How the NBA Finals Made $76 Billion Media Rights a Bargain
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There is nothing more powerful than highly accurate data to reach consumers in activation stages. That’s what Nexxen’s Chief Customer Officer Kara Puccinelli sat down with our valued partners at United Airlines and Molson Coors Beverage Company to discuss at the #AdweekHouse at #CannesLions2024. It was a big week as United Airlines launched its commerce media network, Kinective Media, leveraging the Nexxen Data Platform and DSP to be its first-to market partner for audience extension. This opens up a massive opportunity for brands to reach travelers throughout their journey with tailored and real-time offers that drive greater loyalty. Read more about the conversation here:
How Brands Are Unlocking Customer Loyalty Through Data to Unleash Growth
adweek.com