📢 NEW: Our 2024 Buyer Behavior Report is now live! Alongside every insight, we’ve provided actions you can take right now to earn a spot on buyer shortlists. We can’t wait for you to discover what’s shaping buyer behavior in 2024 & how you can succeed in the software value economy. ⭐Grab your copy here: https://bit.ly/3RqF7yv ⭐Get 6 pieces of advice from our VP of Market Research, Chris Voce, to help thrive in today’s landscape: https://bit.ly/4bXMTYQ #G2BuyerBehaviorReport
G2
Technology, Information and Internet
Chicago, IL 92,845 followers
Where you go for software.
About us
G2 is the largest and most trusted software marketplace, helping 90 million people every year make smarter software decisions based on authentic peer reviews.
- Website
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http://www.g2.com
External link for G2
- Industry
- Technology, Information and Internet
- Company size
- 501-1,000 employees
- Headquarters
- Chicago, IL
- Type
- Privately Held
- Founded
- 2012
- Specialties
- Business Software Reviews, Best Software, Technology Research, CRM, Marketing Software, SaaS, Business Intelligence, Marketing Automation, Enterprise Software, E-Signature, Help Desk, MarTech, B2B Services, B2B Software, B2B, User Reviews, and B2B Reviews
Locations
Employees at G2
Updates
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Selling #SaaS is not a sprint, it’s a marathon. 🏃♂️🏃♀️ Our latest guest post from Visdum's Co-Founder Sameer Sinha, dives deep into SaaS #salescompensation, focusing on motivating your sales reps to exceed targets & drive recurring revenue: https://lnkd.in/e3kcgkeK #SaaSSales
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Struggling to build trust & drive growth? Take a page from PaperCut Software’s playbook📒 with G2. Partnering with yours truly to create authentic customer testimonials, they boosted their brand & drove an impressive $8 million in pipeline. 🤑 Ready to see similar results? Dive into their story & discover the power of G2 at the 🔗 below. #CustomerSuccess #B2BMarketing #PipelineGrowth
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Our 4th 🏁 Market Movers 🏁 installment is here from our own Noor Hamouda! This month, we’re highlighting Employee Recognition software, a category that saw 13k reviews in the past year. Congratulations to Vantage Circle, Nectar, & Workvivo - by Zoom for leading the way. 🏆 Discover what’s driving this surge & why employee engagement is more critical than ever. Link below. #EmployeeRecognition #MarketMovers
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Our Chief Product Officer, Sara Rossio, recently joined Melissa Perri on the #ProductThinking podcast to discuss G2's approach to #AI + product. Tune in to the full episode to learn how we leverage our unique position in the market to inform our innovation strategy: 🎙️ Apple Podcast: https://lnkd.in/eFHw5-92 🎧 Spotify: https://lnkd.in/en4JasRZ
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Transform your review strategy & learn how to boost revenue from our G2 experts Nicole Cuillo & Katlin Hess next Wednesday! You'll learn... ✅ Integrations for easy reviews ✅ Tactics for year-round review success ✅ Tricks to amplify customer voice & automation hacks for efficiency Save your spot: bit.ly/3yejoDz P.S. Busy that day? No worries! Register & get the recording sent to you. Your future self will thank you! 😇
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🎉 Please join us in welcoming Sydney Sloan as G2’s Chief Marketing Officer! 🎉 Previously CMO at Drata, Salesloft, & Alfresco, with a 17-year tenure at Adobe, Sydney is a seasoned marketing leader with experience driving transformative growth for #SaaS businesses. Learn more about Sydney in her conversation with G2 CEO Godard Abel & in the official announcements (linked below!) 👇
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⏰ We’re bringing back one of our most impactful Office Hours with G2ers Laura Horton & Rachel Morris - A full exploration of tracking, & improving, your GTM. What we’re unpacking: 📍Which metrics actually move the needle 📍Fresh G2 performance tracking tools 📍How to verify & prove ROI Watch on-demand now: bit.ly/49yY0pn
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Special thanks to Hannah Ajikawo for shedding light on the current #B2Bsoftware buying landscape, a booming terrain analyzed in our 2024 Buyer Behavior Report! 📊 ⬇️ Download your copy & explore what other factors - like trust security, & AI - are shaping the landscape today: https://bit.ly/3RqF7yv #G2BuyerBehaviorReport