Usage of structured data formats broken down by markup languages

This diagram shows the percentages of websites using various structured data formats broken down by markup languages. Cross-technology reports only include technologies with more than 1% usage to ensure statistical significance of the results. See technologies overview for explanations on the methodologies used in the surveys.

How to read the diagram:
Open Graph is used by 66.6% of all the websites.
Open Graph is used by 68.3% of all the websites that use HTML as markup language.

Open Graph

66.6%

68.3%

29.3%

Twitter Cards

51.1%

52.8%

12.0%

JSON-LD

48.6%

50.2%

11.8%

W3Techs.com, 6 July 2024

Overall

HTML

XHTML

Percentages of websites using various structured data formats broken down by markup languages
Note: a website may use more than one structured data format

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Technology Brief
Structured Data Formats
Structured data formats allow search engines and other bots to extract specific data from web pages, e.g. information about the organization.

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