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WordPress is an open source blog publishing and content management system, based on PHP and MySQL.

JavaScript is a lightweight, object-oriented, cross-platform scripting language.

PHP is a scripting language for creating websites.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

Nginx (pronounced as "engine X") is a lightweight open source web server developed by Igor Sysoev.

Cloudflare Server is a web server developed by Cloudflare.

Node.js is a server-side JavaScript environment for writing network programs such as web servers, originally developed by Ryan Dahl.

Envoy Proxy is a proxy server designed for large service-oriented architectures.

Linux is a Unix-like open source operating system originally developed by Linus Torvalds.

WP Engine provides managed WordPress hosting.

Google provides various services to run on its servers.

IBM is a multinational IT company headquartered in USA. This includes the former SoftLayer brand.

Google provides various services to run on its servers.

IBM is a multinational IT company headquartered in USA. This includes the former SoftLayer brand.

Cloudflare provides a content delivery network.

Gmail is the email service provided by Google.

IdenTrust is a SSL certificate authority.

DigiCert is an SSL certificate authority. This includes Verizon, whose Enterprise SSL Business has been acquired by DigiCert.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

Facebook Pixel is an analytics tool to track actions on websites.

Microsoft UET (Universal Event Tracking) records what visitors do on a website after they click on an ad.

The LinkedIn Insight Tag helps to optimize LinkedIn campaigns.

HubSpot Marketing Analytics is a web analytics tool by HubSpot.

FullStory provides a web analytics platform.

The Google Advertising network consists of AdSense, DoubleClick and other services.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Session cookies are temporary cookies, which are deleted when the user closes the browser.

Persistent cookies with an expiration time between 1 month and 1 year.

HttpOnly cookies are used only in the HTTP protocol and not in client side scripts, which may increase security.

Non-HttpOnly cookies are used in the HTTP protocol and also in client side scripts, which may be a security threat.

Secure cookies are used only via an encrypted connections, which may increase security.

Non-secure cookies may be used via an unencrypted connections, which may be a security threat.

Gzip (GNU zip) is a file compression algorithm.

A weak ETag is an HTTP header field for validation of cached web pages, that indicates a semantically equivalent page in the cache.

HTTP/2 is the second major version of the HTTP network protocol.

HTTP/3 is the third major version of the HTTP network protocol, derived from the QUIC protocol.

HTTP Strict Transport Security (HSTS) defines a mechanism enabling web sites to declare themselves accessible only via secure connections.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

Persistent cookies with an expiration time of up to 1 day.

Brotli is a lossless compression algorithm developed by Google.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Twitter Cards enable automatic attachment of photos, videos and media elements to Tweets.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

WebP is an image format that provides lossless and lossy compression, developed by Google.

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