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Leadpages is a hosted website building service for creating landing pages.

JavaScript is a lightweight, object-oriented, cross-platform scripting language.

Python is a general-purpose scripting language.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

Node.js is a server-side JavaScript environment for writing network programs such as web servers, originally developed by Ryan Dahl.

Microsoft is a multinational technology company headquartered in USA.

Vercel (formerly Zeit) offers hosting for web applications and static websites.

Leadpages is a hosted website building service for creating landing pages.

Microsoft is a multinational technology company headquartered in USA.

GoDaddy is a provider of internet services. This includes the former brand Media Temple.

Microsoft is a multinational technology company headquartered in USA, also offering email services.

GoDaddy is an IT service provider, among others operating as SSL certificate authority. This includes ValiCert certificates, now operated by GoDaddy.

jsDelivr is a service for hosting JavaScript files.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

Hotjar is a website analytics and feedback application.

Full Circle Studies collects information about general website visitation patterns as part of the ComScore market research.

The Google Advertising network consists of AdSense, DoubleClick and other services.

Amazon Associates is the affiliate program of Amazon.

CJ Affiliate (formerly Commission Junction) is an online advertising and affiliate marketing service by Conversant.

OpenX (previously called phpAds, phpAdsNew, MaxMediaManager and Openads) is an open source ad management system and ad marketplace.

PubMatic is a marketing automation software provider.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Session cookies are temporary cookies, which are deleted when the user closes the browser.

HttpOnly cookies are used only in the HTTP protocol and not in client side scripts, which may increase security.

Non-HttpOnly cookies are used in the HTTP protocol and also in client side scripts, which may be a security threat.

Secure cookies are used only via an encrypted connections, which may increase security.

Brotli is a lossless compression algorithm developed by Google.

A weak ETag is an HTTP header field for validation of cached web pages, that indicates a semantically equivalent page in the cache.

HTTP/2 is the second major version of the HTTP network protocol.

HTTP Strict Transport Security (HSTS) defines a mechanism enabling web sites to declare themselves accessible only via secure connections.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Twitter Cards enable automatic attachment of photos, videos and media elements to Tweets.

JSON-LD (JavaScript Object Notation for Linked Data) is a method of encoding Linked Data using JSON.

Generic RDFa (Resource Description Framework in attributes) is RDFa without further specialization.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

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