“I had the privilege of working with Steve while he was leading the Brand & Communications department at Bynder. Upon reflection, I can confidently say Steve has been the BEST manager anyone could ever ask for. Why, you ask? Steve is a strategic thinker, always focused on making the biggest impact in every initiative. His dedication to his work is unparalleled, yet he consistently finds time to support and mentor his team. As a leader, Steve is both compassionate and inspiring. He leads by example and has a genuine interest in the growth of his team members. Personally, he played a significant role in advancing my career. With his guidance, I became more visible within the company, and together, we achieved outstanding results for Bynder's social . Steve's expertise in communications is exceptional. He not only built robust internal and external processes but also integrated our department with other marketing teams to break down silos. His efforts brought a fresh wave of analyst, social and PR strategies to Bynder, significantly enhancing our brand presence. Steve’s leadership and vision make him an invaluable asset to any team. Thank you for everything!”
Flackwell Heath, England, United Kingdom
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How do you conduct a communication audit in 5 steps?
Any communication audit will identify a number of gaps or opportunities to do new things / or do things differently. The most important aspect is to ensure that these are chosen with business objectives and clear outcomes in mind. Issue prioritization should therefore be based on the issues that will help achieve those business objectives. So, a brand looking to increase sales will likely use communications for brand awareness, connected to the marketing funnel. Whereas a brand looking to exit in 5 years will likely need to consider investor relations along with brand awareness
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What are the best ways to position your brand as a leader in your industry?
Thought leadership requires a process to get thoughts out the head of a subject matter expert and into a usable and documented format - which has all approvals and sign-off baked in. Doing this means you can use and reuse the point of view in a number of derivatives, and also be fast with reactive media opportunities
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What are the best ways to position your brand as a leader in your industry?
An often overlooked part of this stage is enabling the organisation to understand and be able to tell the brand story. It’s all very well having a well articulated story and proposition, but if your sellers can’t talk about it to customers, or managers use it to inspire their teams, then it’s not worth the brand book it’s written in
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At The University of Sheffield, in collaboration with BlueNomads.Org Hydrography Philippines, under the supervision of Professor Paul Watton, Ms…
At The University of Sheffield, in collaboration with BlueNomads.Org Hydrography Philippines, under the supervision of Professor Paul Watton, Ms…
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Nothing quite like starting a new job and day one hearing your team across national and international media, doing what they do best. Great work…
Nothing quite like starting a new job and day one hearing your team across national and international media, doing what they do best. Great work…
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How do you retain and develop high performers? While not all employees aim for excellence, it’s crucial for leaders to create an environment where…
How do you retain and develop high performers? While not all employees aim for excellence, it’s crucial for leaders to create an environment where…
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Experience & Education
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Coach Communications
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The latest round of meet ups have commenced, so it's now time to look ahead to Q3 - get the dates in your diary NOW! https://lnkd.in/e-z_tYkX to…
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Massive thanks to our panellists for an amazing discussion - Darren Mitchell, Michael Harding & Rahul Patil, what an amazing discussion. For those…
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How good does the Visa office look 👏 So excited for Paris 24 😀 Also if I ask you for a race on the track … be prepared 😂😂….. I’ll take Lane 4…
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📢 𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝗶𝗻𝗴 𝘁𝗵𝗲 𝗟𝗮𝘁𝗲𝘀𝘁 𝗚𝘂𝗶𝗱𝗲 𝗼𝗻 𝗘𝗨 𝗥𝗲𝗴𝘂𝗹𝗮𝘁𝗶𝗼𝗻𝘀 𝗳𝗼𝗿 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗟𝗮𝗯𝗲𝗹𝘀 𝗮𝗻𝗱 𝗗𝗶𝗴𝗶𝘁𝗮𝗹…
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"The downside of being behind is that you're out of position for the most important technology for the next 10 to 15 years" Mark Zuckerberg on #AI
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