Our campaign, ‘Launching New EE’, for our client EE has been shortlisted for PRWeek UK's Best PR Event Award. 👏 In case you missed it, we projected a live DJ set from the legendary Fatboy Slim across the London skyline, to create the world’s biggest ever holographic performance. Congratulations to our team M&C Saatchi Talk who led the campaign! Keeping our fingers crossed 🤞 #mcsaatchi #pr #fatboyslim #prweek #awards
About us
Founded in 1995, we are an independent global network of best-in-class brand and marketing specialists dedicated to helping brands and businesses turn change into advantage. We are also proud to be Principal Patron of Saatchi Gallery, London.
- Website
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http://www.mcsaatchi.com
External link for M&C Saatchi Group
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- London, England
- Type
- Public Company
- Specialties
- CRM, Advertising, Digital, Mobile Media, Social Change, Behaviour Change, Public Relations, Brand Design, Social Listening, Research, Consultancy, Integrated Communications, Marketing, Sport, Culture, Entertainment, Tourism, Government, and Beauty
Locations
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Primary
36 Golden Square
London, England W1F 9JX, GB
Employees at M&C Saatchi Group
Updates
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Neo Mashigo, our CCO at M&C Saatchi Group South Africa, chatted to The Drum at Cannes Lions International Festival of Creativity about why Patagonia is his favourite example of a brand maintaining a long-term commitment to its cause. #mcsaatchi #brand #purpose #brandpurpose #marketing #patagonia
What makes a brand's purpose authentic? Neo Mashigo at M&C Saatchi Group points to Patagonia as a model. “Patagonia's consistency in prioritizing environmental impact showcases true commitment to their purpose." Watch the full interview here 👉 https://lnkd.in/e8HFWG5v
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Open House is back! Returning for our fifth year, our FREE online training programme is open to anyone. Yes, ANYONE. Whether you are starting out, shifting your career, returning to work after a break or just finding out more, we can’t wait to meet you on 4 September. Register at https://lnkd.in/d9pw8xr6 by 25 August. #mcsaatchi #openhouse #careers #DEI
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Our CEO, Zaid Al-Qassab, was recently invited by our client Barclays to talk to their teams about storytelling, being customer-obsessed, and tips for creating a diverse and inclusive marketing strategy. Thanks so much to Tom Corbett and Sinead Croucher for the invite! #mcsaatchi #barclays #storytelling #marketing #strategy
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"The first way that brands go wrong on impact campaigns is when they're taking in an issue or an effort or something that doesn't feel like their brand DNA ladders back to what the issue is." - Stevie Archer, CCO at our New York agency SS+K M&C Saatchi with The Drum at Cannes Lions International Festival of Creativity #mcsaatchi #purpose #marketing
How do you make purpose marketing resonate? Stevie Archer at M&C Saatchi Group emphasizes authenticity to your brand DNA and creating real impact. But you also have to be compelling. Watch the full interview here 👉 https://lnkd.in/e8HFWG5v
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"As an industry, it's essential that we champion real voices and diverse perspectives, rather than relying on artificial substitutes that can perpetuate biases." Nadja Bellan-White (she/her/ella), CEO at our New York agency, SS+K M&C Saatchi, on SheerLuxe’s controversial woman of colour AI ‘team member’ and why, while innovation in AI holds potential, it is critical to consider the broader implications. Read the full article from Newsweek here: https://lnkd.in/epQWUR6a #mcsaatchi #ai #sheerluxe #newsweek #diversity
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A recent report by Goldman Sachs suggests that AI is all hype. What do you think? The Drum asks agency leaders, including our own James Calvert, Head of Generative AI at M&C Saatchi UK, to share their thoughts. Read more below 👇 https://lnkd.in/eye3e5vp #mcsaatchi #GenAI
Agencies have their say on Goldman Sachs’s ‘AI is all hype’ claim
thedrum.com
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We loved seeing Patrick (Pasquale) Guerrera, our CEO and APAC lead at Re (M&C Saatchi Consulting), on stage at The Design Conference in Brisbane recently sharing his insights on leadership and design in the age of AI 👏 #mcsaatchi #consulting #design #brandandexperience #thedesignconference
🟧 Patrick (Pasquale) Guerrera, CEO & APAC Lead, Re (M&C Saatchi Consulting), recently took the stage at The Design Conference in Brisbane to share his insights on leadership and the value of design in the age of AI. In addition to Pat’s talk, Georgia Phillips, Dante Bernard, Olaolu Olorunnimbe and Annabel Cook from our Re Australia team attended and were inspired by 20+ sessions and workshops. Explore the round-up of their favorite takeaways here ➡ https://lnkd.in/gdU4Kk2C #TheDesignConference #Creativity #NewPerspectives
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Want to know what Apple Search Ads new view-through reporting metrics means for advertisers? Check out the below from our team at M&C Saatchi Performance 👇 #applesearchads #performancemarketing #mcsaatchi
This week, #AppleSearchAds released new View-through reporting metrics. Julie Gaylord, Senior Manager, Search & Social, looks at what this enhancement means for advertisers seeking insights into overall campaign effectiveness. Read more here https://hubs.li/Q02Hjk5V0
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After her wheelchair was broken by an airline, disability advocate and broadcaster, Sophie Morgan, was determined to fight for systemic change for disabled passengers, spearheading the #RightsOnFlights campaign. In her new documentary, ‘Sophie Morgan’s Fight to Fly’, she brings to light the horrifying realities of flying as a wheelchair user and what needs to be done in the fight for equity. Catch ‘Sophie Morgan’s Fight To Fly’ tonight on Channel 4 at 9pm! Together with our talent management team at M&C Saatchi Merlin, we're so proud to count Sophie as a client. #mcsaatchi #channel4 #documentary #disabilityadvocate