Marketing and communication Edit

How to attract sponsors, speakers, and attendees using your online and offline assets, and other sustainability marketing tips.

  • Build a sustainable and accessible website for the event.
  • Spend your publication budget on local companies and services.
  • Set a deadline for registration. Among other things, it allows you to avoid food waste.
  • Use a digital-only ticketing system.
  • Let your followers know about the sustainability aspect of the event—share the information on digital channels.
  • Include useful information—like recycling or donation points—on the event’s website and host messages.
  • Run a survey (before or after the event) to gather opinions and suggestions for making events more sustainable.
  • Minimize the number of posters and banners and use recycled paper. Consider using timeless design.
  • Reuse banners and reduce single-use. Prefer recyclable materials from unsustainable sources.
  • Provide marketing materials for sponsors via a sustainable local provider.

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