🔦 Psst… Got a minute? We're pulling back the curtain on something exciting! Welcome to "Quarter Quantified: Product Spotlight." 💡 Every quarter, we’re bringing you the freshest updates and coolest innovations from our product team. Why? Because you deserve to be in the know! 🚀 From shiny new features to powerful enhancements, we're all about making your experience better. So, grab a snack, get comfy, and join us as we dive into the latest and greatest we’ve been working on. Ready to geek out with our product team? Reach out to them at: product@webengage.com 🌟✨ #ProductUpdates #WebEngage #RetentionSimplified 🚀
WebEngage
Technology, Information and Internet
Mumbai, Maharashtra 53,612 followers
Simplifying retention for Unilever, Shopper’s Stop, Adani Group, SUGAR Cosmetics, and 800+ brands! Rated 4.5 ⭐️ on G2
About us
WebEngage was established with the objective of enabling businesses to create personalized experiences at a massive scale. Every journey begins with a small step. Ours started with the aim of making marketing more real! We help brands put the human element back in their campaigns to create user engagement that feels real, just like talking to a friend. Co-founders Avlesh Singh and Ankit Utreja drive the team to keep hustling on our journey toward disrupting the traditional ways of marketing. WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels. Product and marketing practitioners, across the world, design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively. WebEngage is backed by some of the leading tech investors worldwide. We are headquartered in Mumbai, Maharashtra with offices across the globe in Gurugram, Bengaluru, São Paulo, Jakarta, and Dubai. We are a constantly expanding team of go-getters and game-changers!
- Website
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http://webengage.com
External link for WebEngage
- Industry
- Technology, Information and Internet
- Company size
- 201-500 employees
- Headquarters
- Mumbai, Maharashtra
- Type
- Privately Held
- Founded
- 2011
- Specialties
- Multi-Channel User Engagement, Marketing Automation, Cross-Device User Profiles, User Behavior Tracking & Analysis, User Segmentation, In-App Messages, Push Notifications, Web Messages, Offline Text Messages, Email Marketing, Marketing Cloud, Multi-channel Marketing, User Journeys, Retention Marketing, and Customer Retention
Locations
Employees at WebEngage
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Avlesh Singh
Co-founder at WebEngage - most loved user engagement and retention platform.
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Manish Kashyap
Building Convertwise | Engineering at WebEngage | Saas | B2C | Martech
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Surbhi Sehgal Juneja
SaaS | Business Development | Strategy and Growth
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Abhijat Shukla
Vice President - Data Science @ WebEngage
Updates
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Building lasting user experiences can be as sophisticated as building swanky highrises and condos. It involves tons of moving parts like data consolidation, user personas, clever targeting, and time-optimized communications. In this edition, we explore the nuts and bolts of real estate marketing for two notable brands. #TheRetentionWeekly #WebEngage #RetentionSimplified 🚀
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When the fashion world evolves rapidly, pushing boundaries in every apparel category, why should traditional innerwear be left behind? 🌟 Meet Bummer founded by Sulay Lavsi in 2020. This digital-first premium innerwear brand is redefining comfort for Gen Z and Millennials with innovative, sustainable products and cutting-edge designs. 🚀 Explore the success story of Bummer, their impactful partnership with the WebEngage startup program, and how prioritizing retention drives sustainable growth. 📈🤝 Learn more about their journey: https://lnkd.in/eR4YvEY3 Tina Verma, Nitya Shah, Aishwarya Puranik #Bummer #InnerwearInnovation #StartupSuccess #WebEngage #RetentionSimplified 🚀
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Want some insights on a Friday morning? Check this out !
While you may have heard about Account-Based Marketing (ABM) for B2B companies, did you know that one of the earliest success stories of ABM ended in an antitrust lawsuit because it was so effective! ABM is a targeted approach for selling into high-value accounts for B2B companies, focusing your sales and marketing efforts on specific accounts in a 360-degree manner. While there's no dearth of tutorials and how-tos about ABM, in our conversations with founders, we realized no primer looks at ABM from a uniquely Indian perspective. Hence, our latest Blume Beacon write-up is an 'essentials playbook' for ABM, tailormade for the Indian B2B SaaS startups, covering everything from strategy to execution. For this Blume Beacon write-up, Vignesh J, an editorial fellow with Blume, spoke to the veterans of ABM in India - Arun Gopalaswami ☸️ (CEO, Recotap ABM Platform), Ankur Gattani (CGO, WebEngage), and Siddharth Sharma (CEO, YellowKyte) to uncover their hard-earned secrets. Our favorite earned secrets? Here 👇 • There are two approaches to ABM - Strategic (for the likes of IBM and Microsoft) and tactical (for startups). • Start with an "anchor channel" already working for you, then build other channels around it. • You can start your ABM efforts with a "Tiger Team" approach with a generalist marketer, SME, SDR, and AE. • There are greenfield accounts and brownfield accounts, and the way you engage with them is different. Here's the link to the full Beacon article, which contains many more earned secrets from leaders who have been there and done that. https://lnkd.in/g6X55giF Sajith Pai Sanjay Nath Ashish Fafadia Arpit Agarwal Karthik B. Reddy Rohit Kaul Ria Shroff Desai Alok Mehta Mitul Mehta Sarita Raichura Gautham Sivaramakrishnan Deepika Jain Shreevar Chhotaria Dhruv Trehan
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🚀Ready to Level Up? This week’s Teardown breaks down a brilliantly crafted email! 📧 ✨ From spot-on humor and engaging visuals to brand-resonant colors and smart font choices, this email hits all the right notes. 👏 For an extra personal touch, a dash of first-name magic could have taken it to the next level. 📈 Check out the full breakdown and discover how a simple tweak can forge a stronger connection and make your emails stand out! 🌟 #TeardownThursdays #FoodTech #WebEngage #RetentionSimplified 🚀
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To build lasting buyer experiences in real estate, there are both tangibles and intangibles. Tune into The State Of Retention Marketing podcast with Bhavik Bhandari, where he deconstructs the unknowns that make or break buyers. 🌟 🎧Spotify: https://lnkd.in/e-JcYEnT 🎥 Youtube: https://lnkd.in/eQCBCh5g #SORM #WebEngage #RetentionSimplified 🚀
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Ready to revolutionize your WhatsApp game? Let's get those conversations flowing! 💬 ✨ With our latest WhatsApp Carousel and Button additions, could this be any more convenient?📲 Showcase up to 10 products with images or videos with WhatsApp Carousel. Choose from our mix of Buttons to redirect users, connect directly via call buttons, copy offer codes, or use quick replies for seamless interactions. 🌟 Check out the blog to see how the WhatsApp Carousel can elevate your engagement game: https://lnkd.in/dbn35AVF Existing customers, reach out to your POC to learn how you can leverage this to the fullest, or write to us at product@webengage.com. #WhatsAppFeatures #CarouselTemplate #EnhancedButtons #WebEngage #RetentionSimplified🚀
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Panels are great, but we’re spicing things up! 🌟 Join us for "Retention After Hours," an exclusive event where you can chat directly with top thought leaders from esteemed organizations. 🤝 Expect candid and informal learning, plus a personalized experience brimming with insights and guidance in the marketing world. 📈 ✨ Meet our thought leaders: Sunil Chouhan (Head Brand Experience, Max) Madhur Gopal (Associate VP Marketing, Manipal Hospitals) Satish Singh (Founder, Joker And Witch) Priya Chakravarthy (VP - Experience, Blu-Smart) Chetan Siyal (CMO, Snitch) Madan Kamath (Head of Marketing, BeepKart) Vivek Maheshwari (Director- Growth & Retention, foundit) Our awesome event partners: LimeChat and 'The D2C Folks' 🤝 Dive into meaningful conversations and gain invaluable insights. 🚀 #RetentionAfterHours #MarketingInsights #WebEngage
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Struggling to get the most out of your push notifications to boost user engagement? 📲 ✨ Testbook, a leader in online learning, achieved just that with impressive results. By leveraging WebEngage’s personalization stack, they boosted conversions by 11% and significantly enhanced student engagement. 👩🎓 📚 Testbook’s strategic use of WebEngage’s personalized marketing campaigns and seamless platform integration effectively tackled their challenges with user reactivation and course data management. This approach led to outstanding business growth and improved user retention. 📈 Eager to find out how they scored top marks in user engagement? Dive into their Impact Story to see the results! https://lnkd.in/eHP9pcjR Thanks to Dhairya Mehta & team for their collaboration! 🤝 ✍️Prakhya Nair 🎨 Zahir Abbas 🧑💻Nishit Shetty #Testbook #WebEngage #RetentionSimplified 🚀
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Last week we had an absolute blast with Realatte Ventures LLP & AiSensy as we wrapped up our Real Estate Marketing Leaders meetup! 🏠💼 Picture this: a room filled with the sharpest minds in real estate, all buzzing with ideas on how to stay ahead in today’s fast-paced market. Here’s a little rundown of our top takeaways: 🚀 Automation & WhatsApp journeys: These game-changers are transforming how we talk to clients and smooth out processes in real estate. 💬 The power of engagement: Our speakers stressed that meaningful interactions and steady communication are key to building a strong referral network. 📊 Customer Data Platforms (CDP): We dived into why having a solid CDP is essential for all marketing efforts and creating personalized customer experiences. 📢 Personalized communication: We explored how to craft value-driven, personalized messages across different channels for various customer segments. 📈 NPS & CSAT scores: We discussed the importance of tracking these metrics to keep customers happy and boost business growth. The energy in the room was off the charts as we shared experiences and brainstormed innovative strategies. It was so inspiring to see everyone so passionate about pushing the boundaries of real estate marketing. 💪 Big shoutout to all the amazing attendees and speakers who made this event such a hit. Here’s to breaking new ground in real estate marketing! ✨ Pradeep Vijayadev Megha Agarwal Vinod Dangi 🌐 Dhruba Ghosh Mohit D. SUMIT MUDIRAJ Mayank Vora Rohan Shah #RealEstateMarketing #DigitalTransformation #WebEngage #RetentionSimplified 🚀
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