Conversios – Google Analytics 4 (GA4), Google Ads, Meta Pixel, GTM & more for WordPress

Changelog

7.1.3 – 26/07/2024

• Easy setup for the Google Analytics, Google Ads, Google merchant center and Meta Facebook Pixel.
• Google Analytics report dashboard.

7.1.0 – 20/06/2024

• Woocommerce event tracking added.
• Lead Generation event tracking for Email Link Click, Address Link Click and Phone Number Link Click.
• Form submit event tracking for Contact Form 7, WpForm, Ninja Form, Gravity form and Formidable form.
• Google Ads Enhance conversion tracking on woocommerce purchase event.
• Conversion tracking on form submission.

7.0.12 – 10/06/2024

• Added menu channel configuration in Product Feed for channel auth.

7.0.11 – 24/05/2024

• GA4 360 lead form.

7.0.10 – 14/05/2024

• Added FaceBook Auth in Onboarding flow.
• New FaceBook Catalog Feed channel.
• Added Feed Creation capability with FaceBook Catalog.

7.0.9 – 29/03/2024

• Onboarding Optimizations in Google Ads.

7.0.8 – 29/03/2024

• Security enhancement.

7.0.0 – 06/02/2024

• We’re thrilled to announce a significant update, marking one of our major releases this year. This update brings a host of new features and improvements:

  • A completely redesigned dashboard to simplify the onboarding process for our users.
  • New, user-friendly setup wizards for various functionalities, including 1. Ecommerce and Conversions Tracking, and Audience Building, 2. Product Feed Management for Google Shopping, TikTok, and Facebook, 3. Enhanced Reports and Insights, 4. Campaign Management for Google Shopping.
  • Enhanced flexibility in creating product feeds with a variety of inventory selection options.
  • The ability to launch Performance Max campaigns using your product feeds.
  • Options to create campaigns for all WooCommerce products or specific products based on filters.
  • Integration of new features like TikTok Events API and Snapchat Conversions API, in addition to existing pixel tracking.
  • The introduction of advanced paid plans designed for our pro users.

• We’re excited for you to explore these new capabilities and look forward to supporting your success with our enhanced platform.

6.9.0 – 27/11/2023

• Run a Performance Max Campaign for the products in the feed
• Manage the existing Performance Max Campaign

6.8.3 – 07/11/2023

• UI chnages for the festive season and minor enhancement.

6.8.1 – 03/11/2023

• Added suggest prompt / feedback form for users in AI sections of Reports & Insights page.
• Updates in GA4 grid report in reporting.

6.8.0 – 31/10/2023

• In this release, we have added tracking for the Hotjar, Microsoft clarity, Crazyegg and conversion tracking for the Bing Ads for the purchase event.
• Added HPOS compatibility to ensure the seamless event tracking with the woocommerce future enhancements.

6.7.0 – 19/10/2023

• In this release, we have limited ecommerce events tracking to page view and purchase events. The other enhanced ecommerce events will be part of our premium plans going forward.

6.6.0 – 18/09/2023

• We have added new feed channel for Tiktok catalog. Users can now sync WooCommerce products into Tiktok catalog to run product ads on Tiktok. Product feed along with the Tiktok pixel and Tiktok events API tracking features will help users scale thier campaigns on Tiktok Ad channel.

6.5.0 – 07/08/2023

• Added Google analytics 4 and Google Ads reports in Ecommerce reports page.
• Added AI powered insights for all google analytics 4 and google ads reports on dashboard and ecommerce reports page.
• Removed Universal analytics / google analytics 3 reports from ecommerce reporting.
• Fixes and Enhancements in Reporting sections.

6.4.0 – 31/07/2023

• AI powered super feed.

6.3.7 – 18/07/2023

• Added WordPress website event tracking.

6.3.6 – 11/07/2023

• Minor bug fix.

6.3.5 – 30/06/2023

• UIUX enhancement in dashboard and GA4 setup screen.

6.3.4 – 28/06/2023

• We have released Server Side Tagging via GTM for GA4, FBCAPI and Google Ads.

6.3.3 – 27/06/2023

• Dashboard UI Enhancements.
• Order performance report for GA4 on Ecommerce reports page.
• Updates in GA4 grid report metrics on Ecommerce reports page.

6.3.2 – 19/06/2023

• Smart email reporting feature.

6.3.0 – 15/06/2023

• Feed Manager – Create edit feeds.
• Advanced Filters.
• Multi-select feature for products.
• Separate Product attributes mapping.
• Delete products from the GMC feature.
• Minor bug fixes.

6.2.2 – 07/06/2023

• In this release, we have resolved UI bugs related to Ecommerce Reports page.
• UI enhancements for GA4 settings page.

6.2.1 – 02/06/2023

• Performance enhancements.

6.2.0 – 31/05/2023

• We have rolled out new improved dashboard that will enable the easy setup of the plugin and it will give you a snapshot of the ecommerce store performance.
• We have rolled out new Ecommerce Reports feature that will give you insights from your Google Analytics and Google Ads data.
• We have optimized the performance of Pixels and Analytics feature.
• We have rolled out User Experience enhancements.

6.1.0 – 15/05/2023

• In this release, we have optimized the user experience of Pixels and Analytics.
• We have added tutorials for all the integrations and informative guides.

6.0.1 – 26/04/2023

• Added compatibility with SEO Yoast plugin with variation product type.
• Enhancements in product syc process in google merchant center.
• Few fixes and enhancements in plugin files.

6.0.0 – 22/03/2023

• Performance enhancements and removed pro feature

5.3.1 – 20/02/2023

• Performance enhancement in datalayer formation for Pixels tracking. Removed address fields from the datalayers except for the purchase event that is used for google ads enhanced conversion tracking.
• Compatibility with Single Variation WooCommerce plugin for product feed creation so it sends product link for variable products automatically.
• Added Conversion analytics badge for front end and the capabilities to turn that off from the settings.

5.3.0 – 16/02/2023

• In this release, we have added flexibility to select events for tracking as per your requirements. You can select the events that you want to track from Pixel settings page. (Only for PRO users)
• Now you can also select user role for which you want to disable the tracking from pixel settings page.
• We have support widget on the plugin screens so that you can reach out to us easily for any queries.
• Minor enhancement for the product sync.

5.2.6 – 02/02/2023

• We have fixed some issues in Google Analytics reporting dashboard and Google Ads conversion label list in pixel settings screen.
• Also, we have added form validations in user onboarding and pixel settings screens.

5.2.5 – 24/01/2023

• Performance Optimization in product sync process for Google merchant center.

5.2.4 – 19/01/2023

• In this release, we have done UI enhancements for our plugin users in the configuration page, while also adding site verification and domain claim status now at all level checkpoints.
• Conversios all in one plugin is also optimized to improve other plugins adaptability and security for our WordPress all in one plugin.

5.2.3 – 12/01/2023

• In this release, we’ve introduced a new setting for Google Ads Conversion Id and Label in the pixel settings. Now you can accurately track your conversions and optimize your Google ads campaigns.
• Minor fixes in Performance Max campaigns screen.

5.2.2 – 04/01/2023

• In this release, we have made fixes in Advance Google Ads settings under the pixel settings tab to align few outliners.

5.2.1 – 02/01/2023

• Minor bugs fixes and improvements.

5.2.0 – 27/12/2022

• We have tinkered one the biggest asked in this release, which is to implement Facebook Conversion API. You can now submit significant events, like purchases or leads, to Facebook Ads by utilizing the Conversios API (FB CAPI) plugin. Better Facebook ad optimization and control over what data is being sent is now made possible via Conversios one single plugin.
• With the above major inclusion of Facebook CAPI, we have also fixed a few minor dashboard and on-boarding problems (UI fixes) and Feature improvements for the product sync.

5.1.2 – 14/12/2022

In this release we have improved user onboarding adjustments, which will give users more control over their decisions, and we have also resolved a dashboard decimal point issue in the Product Performance Report.

5.1.1 – 05/12/2022

• For a quicker and better user experience, we have improved the pixel settings in this release, giving you the option to add and update your Google ads conversion label.
• Minor bug fixes and improvements to the auto product sync feature are also included.

5.1.0 – 24/11/2022

• The new release contains easy-to-implement updates to better adapt our Google Tag Manager capabilities, including the ability to deploy custom GTM features. For a hassle-free deployment of dynamic remarketing and conversion tags, we have also incorporated all pixels (Google ads, Facebook ads, Microsoft ads, Twitter ads, Pinterest ads, Snapchat ads, and Tiktok ads) option in onboarding.
• We have added the how-to guides for pixel implementation.
• Also, now Conversios eCommerce tracking is compatible with “YITH Multi Currency Switcher for WooCommerce” and “YITH Custom Thank You Page for WooCommerce” plugins.

5.0.6 – 18/11/2022

• In this release, we have modified the item data parameters for remarketing and Dynamic Remarketing events, to adapt the new changes at Google Ads guidelines. This upgrade will facilitate the adoption of the new Google Ads standards and improvements for remarketing.

5.0.5 – 15/11/2022

• In this release, we have resolved Average order value UI issue in dashboard.

5.0.4 – 11/11/2022

• We have changed the UI for the menu section.

5.0.3 – 09/11/2022

• Fix: Minor bugs fixes.

5.0.2 – 09/11/2022

• We have made UI changes to the pixel manager feature and we have updated the domain based pricing plans in UI.

5.0.1 – 21/10/2022

• We have done minor UI changes in the new pixel settings screen.
• Also, we have added user guide on how to use your own Google Tag Manager account using the plugin.

5.0.0 – 20/10/2022

• Conversios is geared up for this festive season and with that Conversios is coming up with an array of much demanded features for its users.
• Conversios is the best plugin available in the market for Google Analytics tracking for WooCommerce stores. It is for sure the fastest and the most efficient (95% accuracy guaranteed) plugin for data collection in Google Analytics and GA4.
• At Conversios, we thrive to be your one stop solution for all the MarTech needs and keeping that in focus, we are bringing up 2 major feature updates that many of you were demanding for a while.
• What are we bringing for you?
  Google Tag Manager based single click implementation for Google Analytics, Google Analytics 4, and multiple ad pixel integrations like Meta, Snapchat, Tiktok, Pinterest, Google Ads, Twitter, Microsoft Bing Ads
  Use your own Google Tag Manager account with the conversios plugin.
• What will you get out of it?
  1. Google Tag Manager based implementation helps in data collection accuracy and you have more control over your tags implemented on the website.
  2. Many website’s page speed decreases because of gtag.js implementation as it renders multiple Javascripts on the website. Google Tag Manager based implementation uses datalayer to push data to GA or other ad channels and it renders only once on your web page. Hence, your site speed will be intact with this approach.
  3. Debugging which events are tracking correctly or not becomes a lot easier in Google Tag Manager based implementation. Hence, less possibility of data leakage from your web store and more insights from the visitors.
  4. Google Tag Manager based implementation will prepare you for the next privacy-centric industry revolution leveraging first party cookies. Sooner or later stores like yours will have to go for server side tagging. GTM based implementation is our first step for you in that direction.
  5. If you want us to add any other pixel in the plugin, shout out and that will be done in 3 business days.

4.9.4 – 06/10/2022

• Enhancement: Latest optimization will create smooth on-boarding for new and returning users, decreasing the page load time for configuration of Google analytics, Google Ads and GMC accounts.
• We also changed our Conversios GA and Google Shopping Plugin Menu structure for better flow and easy naming convention.

4.9.3 – 27/09/2022

• Changed the text domain for internationalization and making it compatible with other locales.

4.9.2 – 16/09/2022

• In our latest release we have fixed the issues of product attribute mapping with SKU, GTIN and MPIN for variable products.

4.9.1 – 15/09/2022

• Improvements and product optimization of auto scheduler for product sync. Users with sizable products will now have good time while running scheduler.

4.9.0 – 08/09/2022

• The implemented feature will give Conversios users, the capability to customize “Google Analytics Event tracking” for their custom implementations on the WooCommerce store pages, which will help them not lose tracking on page events.

4.8.9 – 29/08/2022

Bug to “remove from cart” has been resolved when user updates product quantity in your woo-commerce store. We have also made some UI changes for easy transition and customer help.

4.8.8 – 22/08/2022

For ease of onboarding and better user understanding, we have enhanced our UI and content. Also we have fixed some minor issues wrt to the enhanced Conversion Tracking.

4.8.7 – 09/08/2022

• Long awaited product sync feature is out for our Pro users. Now you can manage your product sync duration and product batch size on your own at your convenience.

4.8.6 – 04/08/2022

• Fix: Minor bugs fixes.

4.8.5 – 03/08/2022

• Performance optimization and improvements for Google Ads enhanced conversions tracking and Google Aanalytics 4 dashboard loading issue to some users.
• Network site compatibility enabled.

4.8.4 – 21/07/2022

• Fix: Code optimization in terms of Google Ads Conversion Tracking.

4.8.3 – 18/07/2022

• New Feature (PRO) – Improve accuracy of ads Conversion Tracking by enabling Google Ads enhanced conversions. Users can also select the conversion label for specific Conversion Tracking (if any) in Google Ads.

4.8.2 – 12/07/2022

• NEW: (PRO) You can also track your order refund in Google Analytics GA4 and GA3.

4.8.1 – 21/06/2022

• Fix: In this release, optimzation of code in terms of Pmax Campaign.

4.8.0 – 20/06/2022

• New:- Add the New Feature “Performance Max Campaigns” so From the plugin itself users can create a Pmax campaign within a few clicks to promote products across Google Search, Shopping, YouTube, Gmail, and the Display Network. He can also check the Campaign-wise performance report which gives visibility of Clicks, Cost, Conversion, and Sales of respective Campaigns.

4.7.5 – 07/06/2022

• NEW: (PRO) Add the New features “Content Grouping” for Google Analytics tracking & “Google Optimize tracking”.

4.7.4 – 01/06/2022

• Code optimization in terms of backend load time, onboarding spin wheel load time.

4.7.3 – 12/05/2022

• Update: Google Ads API Libraries
• Fix: Fetch GA4 measurement id list on the onboarding page, the issue for some users.
• Fix: GA4 tracking – Checkout steps issue has been fixed.

4.7.2 – 21/04/2022

• Tweak: Now, Customer can choose the tracking trigger for addTocart (product detail), checkout steps and thankyou page.
• New: (PRO) Now compatible with WooCommerce custom attribute mapping for the brands (product) in the product sync.

4.7.1 – 13/04/2022

• New: (PRO) Product sync feature now compatible with various Brand plugins like Perfect Brands for WooCommerce, YITH WooCommerce Brands️ and WooCommerce Brands.

4.7.0 – 05/04/2022

• New: Facebook Pixel Conversion Tracking for major ecommerce events like Page view, Add to Cart, Initiate checkout, Purchase, View Content and Search events.
• New: Compatible with Multi Currency plugins like “WOOCS”, “CURCY – Multi-Currency for WooCommerce” and “WBW Currency Switcher for WooCommerce”

4.6.9 – 21/03/2022

• Fix: – Site verification issue for some users.

4.6.8 – 17/03/2022

• New: In this release, we have add GA4 dashboard with important e-commerce reports.

4.6.7 – 11/03/2022

• Fix: – Fixed the Google Ads converstion tracking issue for some users.

4.6.6 – 03/03/2022

• New: In this release, we have enhanced and optimized in Google Analytics tracking event.
• Tweak: Now, the admin user will be able to change the thank you page Conversion Tracking method while setting up the plugin under Google Analytics tab.
• Tweak: Plugin will no longer be supported for the WooCommerce versions anything less than 2.8

4.6.5 – 16/02/2022

• Fix – Fixed :- Onboarding loading issue for some users.

4.6.4 – 12/02/2022

• New: With our New Feedback feature on Dashboard ,user can now share the feedback about the plugin
• Tweak: We enhance the Product Sync feature wher user can choose the batch size for product sync
• Fix -We fixed the import products from GMC

4.6.0 – 26/01/2022

• In this release, bug fixed and performance improvement.
• We have fixed the onboarding issue which was raised by some users.

4.5.9 – 17/01/2022

• In this release we updated the Google Ads reports like Campaign performance, Smart Shopping and Product Performance & Product Partition.

4.5.1 – 10/12/2021

• Plugin has enhanced the feature “Product Sync Compatibility” with the”YITH WooCommerce Brands Add-On”.

• Custom atributes read from JSON file issue got fixed.

• Improvements in product feed sync feature.

4.4.1 – 15/11/2021

• Earlier, agency owners having multiple Google Analytics accounts associated with a single email id used to face issues in loading all the Google Analytics accounts on the onboarding screen. We have added load more capability in order to provide smooth user experience

4.4.0 – 01/11/2021

• In this release, we have added product type and custom attributes for the product sync capability which will help in enhancing your product feeds in Google Merchant Center. These attributed will automatically collected and pushed to GMC when you are syncing products.

4.3.4 – 21/10/2021

• Site verification and domainc claim issue got fixed for the manually created merchant center accounts
• Some users were facing difficulty on the onboarding page because of the access token expiry. The issue is fixed now.

4.3.1 – 08/10/2021

• Pricing plans are updated in the UI

• Performance enhancement for dashboard API

4.3.0 – 29/09/2021

• We have added Campaign performance data in the dashboard. This will allow you to have visibility on your Google Ads campaigns. It will show you clicks, cost, conversions, and sales like important metric for each campaign so that you can take informed decisions to increase your marketing ROI.

• Enhanced Google authentication flow in order to manage expiry of tokens.

• Resolved some bugs on the onboarding page for better performance

4.2.1 – 21/09/2021

• Enhancements on reporting dashboard

• Some users were facing issue with regarding tvc_lc

• client_id issue is fixed now

4.2.0 – 20/09/2021

• In this release, we have rolled out the most demanded feature by you all – Reporting dashboard. Reporting dashboard will showcase all the important e-commerce KPI reports in the plugin’s UI.

• Plugin UI enhancements

• Performance enhancements and bug fixes

4.1.3 – 06/09/2021

• Domain claim notice issue is resolved

4.1.2 – 02/09/2021

• For some users, products were not auto-updated in the merchant center. The issue is fixed now and the free plugin will update the products in the merchant center at every 25 days interval.

• We have now removed the onboarding sub-menu from WordPress dashboard section.

• There was a discrepancy in the product data that was being shown to Product sync dashboard, it is now fixed.

• Admin notice was not getting permanently closed for some users, we have fixed the issue now.

• Performance enhancements for product sync functionality for Google Shopping.

4.1.1 – 24/08/2021

• Fixed the issue for fetching Google Ads account for some store
• Fixed WordPress backend stying bug

4.1.0 – 24/08/2021

• Now, users can configure their Google accounts without leaving the WordPress interface. We have made plugin set up flow as seamless as possible.

4.0.1 – 06/08/2021

• We have fixed Google Ads Conversion Tracking issue (Pro)

4.0.0 – 29/07/2021

• Over the years, our team has worked tremendously hard in delivering the best possible version of the plugin delivered to you.
  We’ve traded a ton of ideas, feedback and suggestions from all of you who’ve been using this plug-in.
  It has given us a positive vote of confidence.
  We’re now taking a giant leap forward, by launching Conversios.
  With Conversios, we want to create an ecosystem of plugins that arm you with every analytical eye you need to make your business successful.
  Every ka-ching you get, adds to our reason to exist.
  We’re entrepreneurs just like you. The roads been full of ebbs and flows, and it always will be.
  With Conversios, we just wish to make it smoother for you.
  Do take a look and share your feedback & suggestions with us!

  • We have introduced first month free trial for all our pro plans. You can try out any of the pro plan free for month.

  • Major enhancements and improvements for product feed sync feature. Now, you will be able to sync unlimited products seamlessly.

  • Google Analytics tracking optimization – we have optimized the javascript code that will result in faster loading of your websites.

  • Dynamic Remarketing feature enhancement

  • Added advanced trackings for more enhanced data that can be used to better understand user journey and will help you in better retarget and improve the conversion %. (Pro)

  • Added one click plugin upgrade feature, user can now enter the license key from the plugin settings to active the pro plan.

  • Added account summary page

  • Optimized and migrated to latest Google Ads API for better and enhanced performance

  • UI bug of Shopping campaign cost is fixed.

3.1.0 – 15/06/2021

• Enhanced user experience with new UI
• Earlier some users were able to see 25 products only on product sync dashboard, the issue is fixed now
• Added customized notifications to track the activty and functioning of plugin
• Added customer support number to quickly reach out to us for any query
• API performance enhancements

3.0.5 – 12/04/2021

• Add auto product sync feature enhancement – In the background, every month runs a process to sync the product, Run only those products who are completed the manual product sync.

3.0.4 – 31/03/2021

• UI bug issue solved
• Fix to dismiss the admin notices permanentaly

3.0.3 – 30/03/2021

• Added double check for auto site verification for merchant center accounts
• Added double check for auto domain claim for merchant center accounts
• Bug fix for HTTP_HOST php warning raised by some clients
• User friendly feature notifications
• Removal of Brand, GTIN and MPN custom product meta fields addition from the plugin

3.0.2 – 17/03/2021

• Product sync feature enhancement – Users can now map upto 25 product attributes which will help them opt for enhanced listing in Google search/Shopping
• Auto check on the attributes like id, product title, product description, product link, image link, offer id, price, target country, content language, Google Merchant Center category, sale price, availability, color, size, item_group_id. User does not need to worry about these attributes, the plugin will manage it in the back end when you opt for product syncing
• Variable products are fully supported for 4 attributes – color, size, gender, age group.
• Auto fetch of variable products data while syncing products into merchant center account
• In case the domain claim fails, user can now manually claim website from plugin’s interface by visiting Google Shopping tab
• Some users raised a undefined index notice in version 3.0.1 that is resolved in this version.

3.0.1 – 12/03/2021

• Bug fixes
• Performance improvement
• Site speed issue got resolved.

3.0 – 08/03/2021

• We have been working on this release for the last few months and we are happy to announce the release of highly demanded features by you. The major features include stand alone GA 4 tracking, automation of Dynamic Remarketing tags for ecommerce events and complete Google Shopping solution.
• With this release users will be able to do stand alone Google Analytics 4 tracking for ecommerce events
• ecommerce businesses can now select both universal analytics and Google Analytics 4 properties for ecommerce tracking
• Users can now enable Google Ads remarketing tags on all pages
• User can opt for Dynamic Remarketing tags automation for all major ecommerce events like view_item_list, view_item, add_to_cart, purchase
• We are introducing complete Google Shopping solution that includes Google Merchant Center account management, Google Ads account linking with Google Merchant Center, seamless product sync from WooCommerce store to Google Merchant Center account, smart shopping campaign creation and management, smart shopping campaign reports so that ecommerce businesses can reach millions of shoppers across Google.
• The Google Shopping solution is complemented with Dynamic Remarketing tags for ecommerce businesses, so you can instantly start running smart shopping campaigns to re target the users based on the past site behavior
• Automatically verifies site and claims domain for Merchant center approval
• Seamless product sync from WooCommerce store to Google Merchant Center and Opt your product data into programmes, like surfaces across Google (Free listing for Shopping tab under Google Search), Shopping ads, local inventory ads and Shopping Actions, to highlight your products to shoppers across Google.
• Create a new Google Ads account using this plugin and get free coupon on the spends you do for first 31 days (Coupon amount depends on the country from which you are creating the Google Ads account)
• Compatibility with WooCommerce 5.0.0

1.0.10 – 26/09/2014

• Allows user to set local currency
• Captures Impressions, Product Clicks and Add to Cart on Featured Product section and Recent Product section on Homepage
• Captures Impressions, Product Clicks and Add to Cart on Related Product section on Product Page