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Introducing Learning Pathways on a brand new Learn.WordPress.org

Benjamin Evans

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Ben Evans

Community Education Manager at Automattic

2023-2024 Training Team Rep

WordPress user since 2014…�10 years this year!

@bsanevans�on social media

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Learn WordPress is

one of the most exciting WordPress projects you can get involved with today!

#WCEU

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The 4 gateways into the WordPress community

#WCEU

WordCamp

Meetup

WordPress Users

WordPress�Community

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The 4 gateways into the WordPress community

#WCEU

WordCamp

Meetup

WordPress Users

WordPress�Community

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The 4 gateways into the WordPress community

#WCEU

WordCamp

Meetup

Five for

the Future

Internationalization

Data Liberation

Learn WordPress

WordPress Users

WordPress�Community

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The 4 gateways into the WordPress community

WordCamp

Meetup

Five for

the Future

Internationalization

Data Liberation

Learn WordPress

WordPress Users

WordPress�Community

#WCEU

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#WCEU

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Goal: To be the go-to resource when

learning and teaching about WordPress

#WCEU

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Creating Content - since 2013

Managing Learn WordPress - since 2020

Preparing to relaunch Learn WordPress - in July 2024

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#WCEU

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The History of�Learn WordPress

  • Started as a resource for Meetup organizers
  • The main content audience switched from instructors to learners through the pandemic
  • Content types increased
  • Continues to grow as the WordPress project’s official educational website

#WCEU

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2013

Meetup organizers started to voice a need for new ideas for their meetups.

�Lesson plans were developed as a resource organizers could use to host Meetups with little preparation.

#WCEU

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Lesson plans were based on American educational principals.

�They were created for settings where Meetup organizers would instruct on WordPress features etc.

�They were managed and made available on GitHub.

#WCEU

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2020

Due to the COVID-19 pandemic, in-person events decreased around the world.

A need arose for an official WordPress learning space that would replace Meetups.

The need for instructor resources decreased,�while the need for new learner-focused content types increased.

Learn WordPress was born.

#WCEU

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2020 - 2021

Published for the first time…

  • Lesson Plan (August 8, 2020) - Anatomy of a theme
  • Tutorial (August 10, 2020) - Intro to publishing with the Block Editor
  • Online Workshop (August 13, 2020) - Introduction to contributing to WordPress
  • Online Course (June 14, 2021) - Polyglots contributor training

#WCEU

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Learn WordPress�Today

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#WCEU

Content published in 2023

Lesson Plans

31 (Total: 143)

Tutorials

78 (Total: 228)

Online Workshops

274 (Average attendance: 23 )

Online Courses

7 (Total: 29)

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#WCEU

Statistics: January - May ‘24

Site Visitors

546,000

Video Views

89,510

Course Enrollments

4,704

GitHub Issues

312 created / 318 closed

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Recent challenges with Learn WordPress

There remains huge potential in Learn WordPress becoming a gateway into the WordPress community.

  • It’s difficult to find the information you’re looking for
  • The target audience of the site content is unclear
  • There are many content types
  • Content topics haven’t been curated systematically
  • The site setup makes it difficult to translate content

#WCEU

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The Vision for�Learn WordPress

  • Create content that addresses the needs of learners
  • Design a site that puts the learner experience first
  • Seek further development based on learner data

#WCEU

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The focus of the site will be learners!

How the focus of Learn WordPress has transitioned

Learners

The site will relaunch as the WordPress project’s official education platform, catered towards learner needs!

Instructors

Learn WordPress was created in response to needs of Meetup organizers.

Content Creators

The Training Team and its processes were organized so that content could be produced quicker.

#WCEU

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Organization of content types

#WCEU

Lesson Plans

Tutorials

Online Workshops

Online Courses

Courses

Lessons

Lessons

Lessons

Online Workshops

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Content focused on learner growth

Learning Pathways are going to be featured prominently on the site.

Learning pathways are courses designed to help target audiences acquire knowledge and skills in a specific field or discipline.

#WCEU

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Beginner WordPress User learning pathway

  • Getting started with WordPress
  • Gain a familiarity with the WordPress Interface
  • Site Editing
  • Content Creation
  • Security, Spam and Backups
  • SEO
  • Getting Help

#WCEU

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Experience the Beginner WordPress User learning pathway today!

#WCEU

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9 learning pathways have been mapped

With more on the way!

  • 3 audiences: users, developers, and designers
  • 3 skill levels: beginner, intermediate, expert

#WCEU

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#WCEU

Revamped site architecture

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User-centric�site redesign

There will be:

  • Clear guidance to resources that match your field
  • With visual representation
  • As soon as you visit Learn WordPress

#WCEU

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Further development based on data

This year’s site relaunch was initiated from feedback provided in the Individual Learner Survey (583 respondents) and observations of other learning platforms.

The team hopes to continue using data to inform future content creation and platform management.

#WCEU

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The�Learn WordPress�project needs…��You!

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The 4 gateways into the WordPress community

#WCEU

WordCamp

Meetup

Five for

the Future

Internationalization

Data Liberation

Learn WordPress

WordPress Users

WordPress�Community

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Talent needed for�Learn WordPress

  • Script Writers
  • Content Creators
  • Reviewers
  • Video Editors
  • Translators
  • Designers
  • Developers
  • Marketers
  • SEO Specialists
  • Accessibility Specialists
  • Data Analysts

etc.

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What tasks can you do?

Spread the word about the Learn WordPress relaunch!

  • Create scripts
  • Record content
  • Edit videos
  • Review content
  • Translate content
  • Fix site bugs
  • Develop requested features
  • Review code
  • Analyze and improve content SEO
  • Analyze and improve accessibility
  • Analyze visitor data and improve site architecture
  • Analyze learner data and provide feedback to content planning

etc.

#WCEU

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I want to�get involved!

What should I do?

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Walk through the Training Team’s onboarding program

#WCEU

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Connect with us in Slack

Find us in the #training channel.

Create a free Make WordPress Slack account from:

https://make.wordpress.org/chat/

#WCEU

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Learn WordPress is

one of the most exciting WordPress projects you can get involved with today!

#WCEU

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Training Team’s Onboarding Program

Ben Evans - @bsanevans

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Thank you!

#WCEU