Got goals? Our ad tools are here to help
Envisioning the outcome of your campaign is half the battle. We’ll help you define your objectives, target the right audience, and measure your campaign’s success.
What would you like to achieve?
Pick the right objective to determine the real-life impact of your ad campaign. Choose one based on what you’d like to achieve.
Find your people
Our audience targeting tools can fast-track your business’s message to the people it’s most relevant to.
Learn moreDemographics
Connect with your target audiences using Spotify’s first-party demographic data. Select from categories like age, gender, location, and language.
Behaviors
You can understand a lot about someone by what they stream. Reach your target audiences through specific interests or their involvement in a fan base.
Contextual
Be heard (and seen) in relevant moments. Define where your ads get served with categories like platforms, devices, music genres, podcast episode topics, and more.